"After going through the courses, I got myself a $15k+ salary increase!"
Jemaris Guyton
Google Ads Specialist
★★★★★
"The PPC Hub is a big part of me getting a promotion at my company!"
Daniel Schindler Berg
Team Lead PPC @ ABENA
★★★★★
"The PPC Hub is the place to take your skills to the next level!"
Adriaan Dekker
Freelance Google Ads Expert
★★★★★
"Is The PPC Hub worth your money? No, it's 10 times worth your money!"
Hester Geerdink
Google Ads Specialist
★★★★★
"Freelancing can be lonely but I found my community in The PPC Hub!"
Lorri Ritchie
Freelance PPC Expert
★★★★★
"The best investment I've made in my PPC career."
Niklas Buschner
CEO @ Radyant
★★★★★
"I took my technical skills to the next level. The PPC Hub is really nice!"
Thomas Eccel
Google Ads Expert
★★★★★
"After going through the courses, I got myself a $15k+ salary increase!"
Jemaris Guyton
Google Ads Specialist
★★★★★
"The PPC Hub is the place to take your skills to the next level!"
Adriaan Dekker
Freelance Google Ads Expert
★★★★★
"Is The PPC Hub worth your money? No, it's 10 times worth your money!"
Hester Geerdink
Google Ads Specialist
★★★★★
"Freelancing can be lonely but I found my community in The PPC Hub!"
Lorri Ritchie
Freelance PPC Expert
★★★★★
"The best investment I've made in my PPC career."
Niklas Buschner
CEO @ Radyant
★★★★★
"I took my technical skills to the next level. The PPC Hub is really nice!"
Thomas Eccel
Google Ads Expert
The Opportunity
There's an 18-24 month golden window in Google Ads right now
AI is disrupting Google Ads. Look anywhere online and you’ll quickly believe you’re about to fall behind — or that AI will take your job. But we don’t buy into that fear-mongering. We see the biggest opportunity of our generation.
The next evolution of PPC is AI Agents: systems that execute real tasks (audits, optimizations, reporting, research, all of it) based on your instructions. Here's why that's such a big opportunity for you:
Drive better results faster
With AI Agents, you can do in hours what used to take days. That means you can hire more clients without burning out, go deeper on existing accounts, or work less without sacrificing income. Your choice.
Get ahead while others wait
Most specialists don’t use AI Agents yet. And while they wait, you can build a serious competitive advantage. By the time they catch up, you’ll already be operating at a completely different level.
Your expertise is your edge
AI agents are only as good as the specialist behind them. The deeper your Google Ads expertise, the better your agents perform. Your knowledge isn’t being replaced — it’s being amplified.
AI won’t take your job. It will make you 10x more effective.
So why 18-24 months?
If you look at the Innovation Adoption Lifecycle, we’ve just entered the Early Adopters phase with AI Agents for Google Ads — the tech is proven, but the vast majority hasn’t caught on yet. That window won’t last forever. In 18-24 months, using AI agents will be as standard as using Google Ads Editor today — everyone will use them, and the advantage disappears.
The specialists who build their AI agent systems now — while adoption is still low — will have compounding advantages that are almost impossible to catch up to. This isn’t about being first. It’s about being 10 steps ahead while everyone else is still "waiting and seeing".
The PPC Hub gives you everything to thrive in an AI-first world:
A complete AI Agent system built for Google Ads to drive better results faster
A proven training system to deeply master Google Ads (from strategy to execution)
A community of 2,000+ specialists who are learning, sharing, and growing together
The System
PPC Mastery OS: your AI-powered operating system for Google Ads
AI agents can do hours of Google Ads work in minutes, but only if they have the right expertise behind them. PPC Mastery OS gives AI agents the structured knowledge to find problems, fix them, and execute real work at a specialist level — so you can go deeper, scale faster, and work smarter.
Fully Customizable AI Agents
New to AI agents? We'll help you build them, even if you're not technical. Already using AI agents? We'll show you how to plug PPC Mastery OS into your existing setup.
You're building your own system, locally on your machine, that you fully own and control (with Claude Code & Cursor). Add your business context, goals, and account data, and your AI agents become informed teammates that know your clients, not generic chatbots. Set up once. Use every day.
Developed in partnership with Alfred Simon
Claude Code · PPC Mastery OS
$ ppc-mastery-os
> /search-terms --analyze
Reading context...
Loading search term report (47,231 rows)
Applying brand rules + negative lists...
Results:
✗€4,280 wastedon 312 irrelevant terms
✓89 terms promotedto keywords
⚠47 negatives addedto shared lists
✓CSV exportedready for Google Ads Editor
Completed in 4 min · Nothing changed in Google Ads yet
Expert Knowledge Base
AI agents are only as good as the knowledge behind them. But building your own AI-ready knowledge base takes hundreds of hours — documenting every process, framework, and checklist into a format AI can actually use.
We've already done the hard work: 200+ reference docs, 60+ SOPs, and playbooks covering everything you need to drive results with Google Ads. Plug it in and give your AI agents instant access to proven frameworks and processes.
Evergrowing — new docs added continuously based on real client work
Find problems. Fix them. In minutes.
We've turned our SOPs into AI-ready skills that audit your accounts, analyze large data sets, and execute at an expert level. 187+ automated checks tell you exactly what to fix. Insights you'd never find manually, delivered in minutes instead of hours.
Nothing goes live without your review, so you are in full control. Every skill can be customized to your needs.
30+ skills today and growing — your system improves over time
Account Health Report
Last audit: 2 min ago
81
/100
Tracking92
Campaign Structure85
Landing Pages78
Quality Scores64
Ad Quality (RSAs)41
#1 Priority: Ad Quality (RSAs)
Low ad quality on 197 RSAs. Run /rsa-maker to fix it.
See It In Action
Examples of what PPC Mastery OS can do
Performance Analysis
See exactly what's working, what's declining, and where you're wasting budget before it becomes an expensive problem.
"With PPC Mastery OS, I feel like I've gained "superpowers" as a PPC specialist - saving time, improving the quality of my work, and optimizing accounts in a completely different way."
Thanasis Toumpis
Digital Marketing Specialist @ SLEED
Account Audit Results
19
Passed
3
Warnings
2
Critical
#1: Search Partners enabled with 3x higher CPA
#2: Display Network enabled on Search campaigns
Weekly Review
Search - NB GenericCPA ↑ 34%
Broad match expansion driving irrelevant traffic
pMax - MainROAS ↓ 15%
Shopping channel share declining
Search - BrandCPA ↓ 8%
Strong performance, stable
Shopping - StandardROAS ↑ 22%
Feed optimizations paying off
Analysis Complete
312
Terms excluded
€4,280/month saved
89
Terms promoted
High-intent, converting queries
47
N-gram patterns
Added to shared negative lists
✓ CSV ready for Google Ads Editor
QS Breakdown
Avg: 5.8
Expected CTR
72%
Above avg
Ad Relevance
38%
Below avg
LP Experience
55%
Average
Fix ad relevance first → biggest impact on 23 keywords
LP Structure Check
✓Hero section— headline + CTA visible
✓Benefits section— 3 angles covered
✓Social proof— specific testimonials
⚠Page speed— LCP: 4.2s (slow)
⚠Copy & messaging— headline doesn't match ad
✗Guarantee— missing near CTA
New LP version drafted with all fixes applied · 5m 26s
The goal isn't doing less work. It's doing better work, faster.
Yes, PPC Mastery OS automates the repetitive work. But the real edge comes from being able to go 10x deeper into the things that actually impact results — insights, strategy, and execution that time constraints made impossible before.
Tasks on a typical workday
Without AI Agents
With PPC Mastery OS
Quality Score optimization
~1 hour
~10 minutes
Search term analysis
~1 hour
~5 minutes
RSA ad copy analysis + writing
~1 hour
~10 minutes
Competitor research
~2 hours
~15 minutes
Campaign structure review
~1 hour
~10 minutes
Landing page audit
~2 hours
~15 minutes
Client report
~1 hour
~10 minutes
Total
~9 hours
~75 minutes
What would you do with all that time saved? Take on more clients without burning out? Go deeper on existing projects? Or even work less without sacrificing income? Your time, your choice.
Sounds too good to be true? Here’s proof from our members:
What Powers the System
The knowledge & skills behind PPC Mastery OS
PPC Mastery OS doesn’t work by magic. It’s powered by structured courses and specialist paths that build the expertise AI Agents need to deliver real results. All of this is instantly available for AI to use — but you can also go through the courses yourself to sharpen your own knowledge, skills, and expertise.
Knowledge
The Google Ads Success Path: your Master’s Degree in Google Ads.
Deep Google Ads expertise is the foundation of everything. You’ll master the entire growth equation: the in-platform tactics and the business fundamentals outside the ad account like offers, landing pages, and unit economics — because driving real results requires a delicate balance between the two.
The Google Ads Success Path is a self-paced program of 9 courses that teaches you how to think (strategy), what to do (tactics), and how to do it (implementation) — so you don’t just learn, you apply.
No random tutorials or outdated tactics. Just structured, practical training on what works now.
Google Ads is changing faster than ever and driving results has become incredibly hard. In this course, we reveal the 9-step Google Ads Success Formula so you know what it takes to confidently drive results for your clients, over and over.
Diagnose why campaigns fail using our Success Formula
Master what drives results inside of Google Ads
Master the external factors that impact 70% of results
★★★★★
“This module made me think outside of my usual thinking about Google Ads.”
Aleksei Tiutchev
Paid Search Manager @ Peak Ace AG
See full curriculum
✓Why Google Ads campaigns fail (and what to do instead to drive results).
✓Irresistible offers: Why even perfect campaigns fail without one.
✓Landing pages: Why qualified traffic dies on poor landing pages.
✓Unit economics: Why your unit economics make or break campaign success.
You can’t drive results without first defining goals. In this course, you’ll master the Goal Setting Pyramid to translate business goals into Google Ads goals, select the right campaign types, and define the KPIs that actually drive your decisions.
How to choose between growth and efficiency goals
Translate business goals into concrete Google Ads goals
Set KPIs that guide optimizations and protect profitability
★★★★★
“Goalsetting was the module I was the least excited for. But it has been the one that has helped me the most!”
Isadora Benjamin
Freelance Digital Marketing Specialist
See full curriculum
✓ How to help your clients define SMART goals & KPIs.
✓ How to align Google Ads goals with business objectives.
✓ How to choose the right Key Performance Indicators (KPIs).
✓ Why (and how) you have to choose between growth & efficiency.
✓ How to calculate growth & efficiency targets.
✓ How to set goals for different campaign types.
✓ Walkthroughs to make implementation easy.
✓ … And so much more!
Conversion tracking and data are the absolute foundation for success with Google Ads. But tracking has become extremely complicated and is not what it used to be. How do you measure as much as possible? And how do you steer on results that really matter to your client (e.g. qualified leads, sales, and actual profit)?
Implement crystal-clear conversion tracking with GTM
Track real business results with OCT and Profit Tracking
Track more: Enhanced Conv, SST, Consent Mode
★★★★★
“Loved the advanced tactics, especially around Offline Conversion Tracking, Server-Side Tagging & profit tracking for Ecom. This course cleared all of my doubts!”
Sahil Budhiraja
Freelance Performance Marketing Expert
See full curriculum
✓ Why better data input = better results (and what happens when tracking is broken).
✓ The Measurement Maturity Framework: assess where you are and what to implement next.
✓ Macro vs. Micro conversions: when to track both and how to use them strategically.
✓ Step-by-step GACT implementation with Google Tag Manager (events, success pages, form submissions, button clicks).
✓ Plug-and-play templates for the most frequently used forms.
✓ Offline Conversion Tracking: Google Click ID, EC4L, and Hybrid methods with full implementation walkthroughs.
✓ Enhanced Conversions, Server-Side Tagging, and Consent Mode — capture conversions you’re currently missing.
✓ Enrich your data with New vs. Returning Customer Data, Cart Data, and Custom Variables.
✓ Prevent duplicate conversions with Transaction ID deduplication.
✓ Fix bad data with Conversion Adjustments and Data Exclusions.
✓ … And so much more!
Google's Smart Bidding algorithm is the connective tissue that ties everything together in your Google Ads strategy, so understanding the ins and outs of it is crucial for success. Once you figure that out, everything falls into place.
Choose the right bid strategy for any campaign type
Calculate realistic targets based on unit economics
Determine budget allocation to maximise results
★★★★★
“I changed my bid strategy based on the decision tree and improved conversions by +77% with a 76% lower CPA!”
Andrew Beccaert
Freelance Performance Marketer
See full curriculum
✓ Every bid strategy explained with pros, cons, and real use cases (Manual CPC through Target ROAS).
✓ Manual vs. Automated bidding: when each makes sense (and when it doesn’t).
✓ Understanding learning periods, conversion cycles, and conversion delay — so you stop panicking too early.
✓ Decision trees for choosing the right bid strategy for Search, pMax, Shopping, Display, Video, and Demand Gen.
✓ Calculate your CPA and ROAS targets based on actual numbers (templates included).
✓ Validate your targets so you don’t set goals that are impossible to achieve.
✓ Profit bidding and POAS targets for ecommerce (optimize for profit, not revenue).
✓ Value-Based Bidding (VBB) for lead gen: make your bids reflect real business value.
✓ The Budget Framework: determine your minimal viable budget and validate feasibility.
✓ Allocate daily budgets across campaigns to match your growth and efficiency goals.
✓ … And so much more!
Search is the bread and butter of Google Ads. This course covers everything you need to build Search campaigns that capture demand and scale profitably (from keyword research to match type strategy, campaign structures, all the way to writing high-converting RSAs).
Why consolidation is the key to Search success
Build modern-day Search campaign structures
Write RSAs that drive clicks and conversions
★★★★★
“As an experienced media buyer who has spent millions on Google Ads, I can confidently say that the Search Mastery course is next level.”
Abhi Agarwala
Senior Lead Media Buyer @ Digital Pexel
See full curriculum
✓ The 6C Keyword Success Framework: a step-by-step keyword research process.
✓ Discover keyword ideas from competitors, search term reports, tools, and AI — then expand with long-tail keywords.
✓ Keyword clustering and mapping: group keywords into tight themes and match them to the right landing pages.
✓ Match types, modern-day search, and how to determine your initial keyword set.
✓ Negative keyword best practices to stop wasting budget on irrelevant clicks from day one.
✓ Dynamic Search Ads: capture long-tail queries your keyword list misses.
✓ Campaign and ad group structure best practices with real-world examples.
✓ From keyword research to live campaigns: the full construction process (with launch checklist).
✓ Write headlines that drive action and descriptions that expand your message.
✓ Ad Customizers: dynamically insert prices, stock levels, and more to boost relevance at scale.
✓ … And so much more!
Performance Max is easy to launch but incredibly hard to optimize. This course helps you understand the black box, teaching you the internal matching hierarchy, advanced campaign segmentation, asset best practices, and the optimization techniques that actually drive results (mostly Ecom focused but with some Lead Gen lessons).
How to prevent cannibalization of Search
How to scale with advanced segmentations
How to optimize despite limited insights
★★★★★
“The Performance Max Mastery course by Bob & Miles is, hands down, the best course on pMax out there. It’s so easy to work through and understand, even when the topics and techniques get hugely complex. Nailed it guys”
Carl Hewitt
Freelance Google Ads Specialist
See full curriculum
✓ How Performance Max really works (and what most specialists get wrong about it).
✓ Internal Matching Hierarchy: prevent pMax from cannibalizing your Search campaigns.
✓ Feed-only vs. Full-asset, pMax vs. Standard Shopping, pMax vs. Demand Gen — when to use which.
✓ Products and competitiveness: the key to winning Google Shopping clicks.
✓ Feed the algorithm with high-quality data: Audience Signals, Search Themes, and product feed best practices.
✓ Campaign structure: consolidation vs. segmentation, brand exclusion, and performance-based buckets.
✓ Advanced segmentations with Producthero, ProfitMetrics, Flowboost, and custom Scoring Models.
✓ Asset best practices for ad copy, images, and video (plus the Rapid Ad Creation Loop).
✓ Unlock hidden insights with scripts, experiments, and the pMax channel reporting breakdown.
✓ Bonus: pMax for Lead Gen (including the Fire & Ice structure) and fixing broken pMax campaigns.
✓ … And so much more!
Google Shopping is the beating heart of Google Ads for Ecom. This course dives deep into feed optimization, GMC setup, advanced campaign structures, and more so you can win on the shopping network and drive more revenue per click.
How to scale with feed optimization
How to gain hidden insights from GMC Next
How to create advanced segmentations
★★★★★
“This course upskilled my Google Shopping game with new tools, techniques, and optimizations in GMC that I wasn’t aware of before. The value is incredible!”
Sarah Brocker
Head of Google Ads @ Syte
See full curriculum
✓ Google Shopping ranking factors: understand what determines whether your products show (and where).
✓ The Shopping Feed Blueprint: configure your product feed for maximum visibility and click-through.
✓ Every product feed attribute explained: titles, descriptions, images, pricing, custom labels, and more.
✓ Optimize titles and descriptions using AI for better Shopping performance.
✓ Google Merchant Center setup: linking, shipping, return policies, promotions, ratings, and annotations.
✓ Fix disapprovals fast using Merchant Center diagnostics.
✓ CSS partners: get a 20% discount on Shopping CPCs (EU-only).
✓ pMax vs. Standard Shopping: when to choose which for your ecommerce accounts.
✓ Advanced segmentations, performance-based buckets, and custom Scoring Models.
✓ Query Sculpting: take back control and set bids at the query level.
✓ … And so much more!
Your landing page arguably has the biggest impact on results, but most specialists completely ignore it. Improve results with our 5-step Conversion Amplifier Framework, from crafting an irresistible offer to persuasive copy and conversion-focused design. Create an upward spiral that allows you to scale harder.
How to craft an irresistible offer
How to structure your page with conversion design
Proven copy frameworks to turn browsers into buyers
★★★★★
“I’ve more than doubled my salary within a year’s time thanks to Landing Page Mastery, because I focused on landing pages while others only focused on in-platform optimizations.”
Stuart Posternak
Sr. Digital Strategist @ Eden
See full curriculum
✓ Why better landing pages create an upward spiral of improving Google Ads performance.
✓ Swipe file: high-converting landing page examples per industry (the good and the bad).
✓ The Conversion Amplifier Framework: a 5-step blueprint from offer to published page.
✓ Craft your irresistible offer — the bedrock that everything else builds on.
✓ Shape your page hierarchy: hero, benefits, trust, social proof, objections, urgency, and CTA.
✓ Write copy that converts: attention-grabbing headlines, supporting subheadlines, and irresistible CTAs.
New to Google Ads or need a refresher before diving into the advanced courses? This course gets you up to speed with the basics and what the advertising ecosystem looks like. Perfect for juniors or new hires.
Understand the auction, ad rank, and basic metrics
Map every campaign type to the customer journey
How to build Google Ads strategies
★★★★★
“We regularly have new interns and juniors join our team, and we make it mandatory for them to watch the Google Ads Basics course first. Gets them up to speed much faster, and saves us so much time internally!”
Ben Allen
Sr. PPC Executive @ Jarrett Digital
See full curriculum
✓ Why Google Ads is so powerful (and how it compares to other channels).
✓ Every campaign type explained: when to use Search, Shopping, pMax, Display, Video, and Demand Gen.
✓ The key metrics and how they’re all interrelated.
✓ How the Google Ads auction really works (and what determines your ad position).
✓ Why Google Ads success ≠ business success (and what to do about it).
✓ Map campaign types to customer intent across the funnel.
✓ The bottom-up funnel approach: start where the money is.
✓ Where Google Ads fits in the bigger marketing picture.
✓ How to build a high-level strategy before touching the platform.
✓ How to pitch new strategies to stakeholders so they actually get approved.
✓ … And so much more!
Skills
T-Shaped Paths: the skills that stack on top.
The best PPC specialists aren’t just platform experts. They’re growth partners who understand enough about external factors like CRO, measurement, creative strategy, business fundamentals, and other channels to see the full picture — not just what happens inside the ad account.
Our T-Shaped Paths help you develop broad knowledge of complementary skills that enhance your Google Ads expertise, so you can spot what’s actually limiting growth — even when the problem isn’t in Google Ads. You don’t need to become a landing page expert or a Meta Ads specialist. You just need to know enough to spot the opportunities and bottlenecks others miss.
Then you either fix it yourself, or bring in the right experts who can.
PPC + AI
The Automator
Build systems that multiply your impact and free up time. Create automations and AI workflows so you can manage more accounts without sacrificing quality.
Regular workshops with experts like Mike Rhodes help you:
Automate reporting and other recurring tasks
Leverage AI tools to speed up execution
Get more done in less time
★★★★★
“I manage 100+ clients with AI tools that automate campaign setup & optimization — and I have 0 coding skills.”
Geert Groot
Freelance Google Ads Specialist
PPC + CRO
The Conversion Booster
Generate more conversions without extra ad spend. Keep the profit or reinvest for additional scale.
Landing Page Mastery and CRO workshops with industry experts help you:
Craft irresistible offers
Optimize landing pages
Improve conversion rates across the entire funnel
★★★★★
“With a few simple landing page tweaks, I increased my client’s leads by 133% while dropping CPL by 31%.”
Andrew Ganesh
Freelance Google Ads Specialist
PPC + META ADS
The Media Buyer
Scale with an integrated, full-funnel paid advertising strategy. Create demand with Meta Ads, and capture it with Google Ads.
Meta Ads Mastery, developed with Danique Bras, helps you:
Run multi-platform campaigns
Allocate budgets across channels
Create unified messaging that scales
★★★★★
“By combining Meta Ads and Google Ads, I helped a B2B client close 30% more deals at a 50% lower CPA.”
Violeta Balbae
Founder @ KLIQBLE
PPC + SEO
The Search Specialist
Dominate Search by combining SEO & PPC and become the bridge between paid & organic. Optimize for profit, not just visibility.
SEO/GEO Mastery, developed with Niklas Buschner, helps you:
Understand how AI is changing Search behaviour
Avoid cannibalization between channels
Prepare for Generative Engine Optimization (GEO)
★★★★★
“If you want to take your skills to the next level, I can highly recommend The PPC Hub!”
"PPC Mastery is the best Google Ads course I have ever taken by far. The depth of the training and resources is second to none. I started with the Google Ads Success Path early last year, which was a great course with very detailed content on campaign structure, landing pages, tracking setup, copywriting and more. Recently, I have been studying the new AI course and the potential with it is mind-blowing. I feel that I am just scratching the surface of what is possible at the moment, and look forward to learning more. Many thanks."
Craig Hallsworth
Director & Owner @ Evosystems
The Community
Join 2,000+ specialists who learn and grow together
The PPC Hub gives you access to thousands of specialists facing the same challenges. You'll never figure things out alone — you're surrounded by like-minded people who actually get you. Watch the video below to see how it goes down at our meetups:
A Team You Can Rely On
Ask anything. Get expert answers within minutes.
Get unstuck fast. Post a question and get help from Bob & Miles, our team of mods, and 2,000+ other specialists. We take great pride in how helpful our community is. Most questions get answered in a few hours.
Collaborate
Members exchange audits, pass on clients, and help each other out.
Fika (weekly 1:1s)
Get matched with a member every week for a casual PPC chat.
Mastermind groups
Small groups that meet regularly to tackle challenges together.
IRL meetups
4+ meetups per year to build friendships beyond the screen.
Online + IRL
Real connections, not another dead Slack group.
Online, members collaborate daily — exchanging audits, passing on clients, and helping each other solve problems in real time. Weekly Fika 1:1s and member-led mastermind groups turn strangers into trusted peers.
Offline, we meet 4+ times a year. Past meet-ups were held in Amsterdam, Cape Town, Sydney, and more. Friendships that started in a thread continue in real life. This is what a real community feels like, and it's truly magical.
“It’s like having a team, but without the drama!”
Bridgette Donnelly
Head of Performance @ Conversation Lab
Is it ok if we overdeliver?
Bonuses to work smarter & faster.
Whether you’re freelance, in-house, or at an agency — if you’re serious about deeply mastering Google Ads and staying ahead as automation reshapes the industry, you’re in the right place.
Bonus
Workshops and Q&As
Every week, we host (guest) workshops and Q&As to help you get unstuck and inspired. Access 40+ past workshops with experts like Frederik Boysen, Mike Rhodes, Kirk Williams, and more!
Bonus
Vault of resources
Improve your workflow, save time, and increase your productivity with custom dashboards, scripts, optimization checklists, target calculators, CustomGPTs, GTM templates & more!
Bonus
The Inbound Lead System
Get your dream clients to come to YOU via LinkedIn. Use the exact system Miles used to grow to 65K+ followers, millions of impressions, and more leads than he can handle!
Real Results
We teach our members to identify and solve issues both inside and outside of Google Ads, and that’s why they drive transformative results:
+250% Conv & -60% CPA
“I used our own Google Ads Success Formula to restructure a struggling Lead Gen account. The result: +250% conversions & -60% CPA in just a few months!”
Bob Meijer in
Co-Founder @ PPC Mastery
Click for full story
£7K → £26K p/m
“I turned around a struggling supplements brand by mastering the fundamentals and leveraging my client’s unit economics. This led to the highest (profitable) ad spend to date.”
Ramial Aqeel in
Freelance Google Ads Specialist
Click for full story
Promoted to Team Lead
“You are actually a big part of me getting a promotion at my company. I was just told that I am getting a new position as Paid Media Manager as a teamleader soon.”
Daniel Schindler Berg in
Team Lead PPC @ ABENA
Click for full story
👋 Impostor syndrome
“The knowledge I gained is starting to pay off, and I feel like the quality of my coaching sessions have gone 10X. I left impostor syndrome at the door. Best feeling ever!”
Hester Geerdink in
Freelance Google Ads Specialist
Click for full story
First premium client
“I normally only work for small businesses. Thanks to The PPC Hub, I dove into offer optimization, which I used to land my first premium client who’s finally paying me what I’m worth!”
Benjamin Häntzschel in
Freelance Google Ads Specialist
Click for full story
50 leads for £80
“This is my first time working with irresistible offers, and I’m so happy with the results. Instead of discounting, we increased the value of the offer. It’s so powerful. A big win for my client and me!”
Lol Lowe in
Freelance Google Ads Specialist
Click for full story
10x CVR
“A B2B client was struggling with low lead volume and high CAC. By doubling down on the fundamentals, I increased CVR by 10X (with limited budgets).”
Kudakwashe Chinhara in
Freelance Google Ads Specialist
Click for full story
+133% leads, -31% CPL
“With a few simple landing page tweaks, I increased my client’s leads by 133% while dropping CPL by 31%.”
Andrew Ganesh in
Freelance Google Ads Specialist
Click to watch
Growing agency
“Since adopting the T-Shaped mindset, our growth has been remarkable. It helped me drive better results for clients while building a business that grows through trust and referrals.”
Seth Gorton in
Founder @ Searchly
Click for full story
100% freelancer
“Six months in, I was already earning more from my recurring clients than I had in my previous job. Narrowing my focus made it easier to sell my services and position myself as an expert.”
Jos Cobussen in
Freelance PPC Specialist
Click for full story
+250% Conv & -60% CPA
“I used our own Google Ads Success Formula to restructure a struggling Lead Gen account. The result: +250% conversions & -60% CPA in just a few months!”
Bob Meijer in
Co-Founder @ PPC Mastery
Click for full story
£7K → £26K p/m
“I turned around a struggling supplements brand by mastering the fundamentals and leveraging my client’s unit economics. This led to the highest (profitable) ad spend to date.”
Ramial Aqeel in
Freelance Google Ads Specialist
Click for full story
Promoted to Team Lead
“You are actually a big part of me getting a promotion at my company. I was just told that I am getting a new position as Paid Media Manager as a teamleader soon.”
Daniel Schindler Berg in
Team Lead PPC @ ABENA
Click for full story
👋 Impostor syndrome
“The knowledge I gained is starting to pay off, and I feel like the quality of my coaching sessions have gone 10X. I left impostor syndrome at the door. Best feeling ever!”
Hester Geerdink in
Freelance Google Ads Specialist
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First premium client
“I normally only work for small businesses. Thanks to The PPC Hub, I dove into offer optimization, which I used to land my first premium client who’s finally paying me what I’m worth!”
Benjamin Häntzschel in
Freelance Google Ads Specialist
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50 leads for £80
“This is my first time working with irresistible offers, and I’m so happy with the results. Instead of discounting, we increased the value of the offer. It’s so powerful. A big win for my client and me!”
Lol Lowe in
Freelance Google Ads Specialist
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10x CVR
“A B2B client was struggling with low lead volume and high CAC. By doubling down on the fundamentals, I increased CVR by 10X (with limited budgets).”
Kudakwashe Chinhara in
Freelance Google Ads Specialist
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+133% leads, -31% CPL
“With a few simple landing page tweaks, I increased my client’s leads by 133% while dropping CPL by 31%.”
Andrew Ganesh in
Freelance Google Ads Specialist
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Growing agency
“Since adopting the T-Shaped mindset, our growth has been remarkable. It helped me drive better results for clients while building a business that grows through trust and referrals.”
Seth Gorton in
Founder @ Searchly
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100% freelancer
“Six months in, I was already earning more from my recurring clients than I had in my previous job. Narrowing my focus made it easier to sell my services and position myself as an expert.”
Jos Cobussen in
Freelance PPC Specialist
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More results straight from the community
Results vary based on implementation and individual circumstances. Your success is up to you.
Don’t take our word for it. Here’s what our members say.
Real results from real people — across freelance, in-house, and agency roles.
★★★★★
“I get a lot of answers to my Google Ads questions from other PPC specialists. It’s like a very skilled Google Ads support team!”
Thomas Eccel
Freelance Google Ads Expert
★★★★★
“Thanks to The AI Agent Challenge, I no longer feel overwhelmed about AI Agents and have a solid foundation to build upon.”
Hester Geerdink
Freelance Google Ads Specialist
★★★★★
“My mind has been blown by PPC Mastery OS. I can do my work better, faster, and can now focus on what really matters.”
Jesse Heslinga
Founder @ Groove Media
★★★★★
“I love being self-employed, while still having training, resources, and culture as if I worked at an agency.”
Ramial Aqeel
Freelance Google Ads Specialist
★★★★★
“If you want to take your skills to the next level, I can highly recommend The PPC Hub!”
Adriaan Dekker
Google Ads Expert
★★★★★
“I’m not kidding: I’ve done over 50 Google Ads courses and none of them come close to The PPC Hub.”
Louis Bogdan
Founder @ Affirm.co
★★★★★
“I was never a believer in paid communities, but The PPC Hub has exceeded my expectations by 10x.”
Cole Morris
Founder @ Scalable Marketing
★★★★★
“Thanks to PPC Mastery OS, everything I do takes less time and the output is better!”
Natalia Kobierska
Freelance Google Ads Specialist
★★★★★
“The PPC Hub is an insanely valuable asset for our team. It helps us stay up to date with the latest best practices.”
Raoul van Heerden
Owner @ eCom Ads
★★★★★
“Our work-life balance has gotten so much better from joining The PPC Hub. I wouldn’t want to run my business without it!”
Damien Fegan
Owner @ Beacon
★★★★★
“Thanks to The PPC Hub, my company had its highest month ever in Google Ads. That was a really proud moment for us!”
Maham Ejaz
Sr. Performance Marketing Manager @ AutoLeap
★★★★★
“The PPC Hub makes me and my department look like rockstars. It’s the best investment we made for our team!”
Lexi Hobbs
Associate Director of PPC @ Disruptive Advertising
★★★★★
“I improved a lot since joining The PPC Hub. I got hired in my new agency job after a community member helped me review the case study that was part of the interview process.”
Andrea Dalla Rosa
Paid Search Manager @ WeDiscover
★★★★★
“I am blown away and in awe by the depth of The AI Agent Challenge. It’s pushed me to the point of becoming uncomfortable, and that shows how much I’ve been learning.”
Taylor Housden
Founder @ Bolt DMS
★★★★★
“The PPC Hub ensures our knowledge is up-to-date. We’ve been asking and answering a lot of questions, and the resources make it all worth it. If you’re on the fence, just do it! You won’t regret it.”
Google Ads is changing faster than ever, and regular courses and YouTube videos teach you nothing new. The PPC Hub makes sure you never fall behind and stay ahead — no matter how fast the industry changes.
Freelancers
Stop figuring everything out alone. Master the key skills that set you apart, then use AI-powered systems to handle more clients without burning out — or go deeper on existing ones so you can raise your rates. Attract dream clients, retain them longer, and be part of a team — without the drama.
“I love being self-employed, while still having training, resources, and culture as if I worked at an agency.”
Ramial Aqeel
Freelance Google Ads Specialist
In-House Specialists
You’re unsure if your approach is the right one — but have no (big) PPC team to exchange ideas with. Get up-to-date strategies and AI-powered workflows so you can do more, go deeper, and stop feeling like you’re always behind. Prove your value to leadership and advance your career.
“The PPC Hub is a big part of me getting a promotion at my company!”
Daniel Schindler Berg
Team Lead PPC @ ABENA
Agency Specialists
Internal training isn’t deep enough to take you to the next level — and that gap leaves you second-guessing yourself, even with years of experience. Master the skills and AI systems to deliver faster, deeper work that makes you more valuable and unlocks new career opportunities.
“My value to the agency I work for has increased significantly.”
Karin Fabricius
SEA Specialist @ eWings
Agency Owners, Managers & Teams
Stop losing billable hours training juniors yourself. Give your team proven frameworks, AI-powered systems, and scalable workflows — so every specialist delivers consistent, high-quality work from day one. Attract dream clients that stay. Unlimited seats — one price, entire team.
“The PPC Hub makes me and my department look like rockstars. Best investment we made for our team!”
Lexi Hobbs
Assoc. Director of PPC @ Disruptive
Who are Bob & Miles?
For specialists, by specialists.
👋 Hey, Bob & Miles here! In short, we:
Have 15+ years of shared Google Ads experience
Have worked for 100+ Ecom & Lead Gen clients
Trained thousands of specialists around the world
We built The PPC Hub to help experienced Google Ads specialists stay ahead by combining deep knowledge, broad skills, and AI-powered systems. Everything we teach is based on real experience working for real clients. We'd love to help you in The PPC Hub!
Join The PPC Hub
Everything you need to thrive in an AI-first world.
Deeply master Google Ads. Do more and drive better results in less time with AI-powered systems and a global community of 2,000+ specialists.
"After going through the courses, I got myself a $15k+ salary increase!"
Jemaris Guyton
Google Ads Specialist
★★★★★
"The PPC Hub is a big part of me getting a promotion at my company!"
Daniel Schindler Berg
Team Lead PPC @ ABENA
★★★★★
"The PPC Hub is the place to take your skills to the next level!"
Adriaan Dekker
Freelance Google Ads Expert
★★★★★
"Is The PPC Hub worth your money? No, it's 10 times worth your money!"
Hester Geerdink
Google Ads Specialist
★★★★★
"Freelancing can be lonely but I found my community in The PPC Hub!"
Lorri Ritchie
Freelance PPC Expert
★★★★★
"The best investment I've made in my PPC career."
Niklas Buschner
CEO @ Radyant
★★★★★
"I took my technical skills to the next level. The PPC Hub is really nice!"
Thomas Eccel
Google Ads Expert
★★★★★
"After going through the courses, I got myself a $15k+ salary increase!"
Jemaris Guyton
Google Ads Specialist
★★★★★
"The PPC Hub is a big part of me getting a promotion at my company!"
Daniel Schindler Berg
Team Lead PPC @ ABENA
★★★★★
"The PPC Hub is the place to take your skills to the next level!"
Adriaan Dekker
Freelance Google Ads Expert
★★★★★
"Is The PPC Hub worth your money? No, it's 10 times worth your money!"
Hester Geerdink
Google Ads Specialist
★★★★★
"Freelancing can be lonely but I found my community in The PPC Hub!"
Lorri Ritchie
Freelance PPC Expert
★★★★★
"The best investment I've made in my PPC career."
Niklas Buschner
CEO @ Radyant
★★★★★
"I took my technical skills to the next level. The PPC Hub is really nice!"
Thomas Eccel
Google Ads Expert
Try risk-free: 7-day money-back guarantee.
We're confident you'll find immense value in The PPC Hub. But if for any reason you decide it's not for you, just send an email to support@ppcmastery.com within 7 days, and we'll issue a full refund — no questions asked. This is our way of letting you try risk-free, so you can make the best decision for yourself with complete peace of mind.
Pro Tip
Ask your company to pay for you.
Most agency members had their company pay for The PPC Hub even if they didn't have a formal training budget.
One optimization insight from the Success Path that improves your conversion rate by 10% on a €5,000/month account saves €6,000+ per year. One AI agent that saves you 2 hours per week frees up 100+ hours per year. And that's on the low end. So you do the math. That's less than €5/day for a complete mastery system with AI tools, courses, and a supportive community of 2,000+ specialists.
You can learn a lot on YouTube, yes. But free content gives you pieces without a system. You'll spend months piecing together conflicting advice, with no way to know what's outdated or just plain wrong. The PPC Hub gives you a structured, tested path — from fundamentals to advanced strategy — built by specialists managing real accounts daily. Plus AI-powered systems you simply can't get anywhere else. The time you save alone pays for the membership.
Try it for 7 days. If The PPC Hub isn't right for you, email us for a full refund (support@ppcmastery.com). No questions asked!
Members range from 1 to 15+ years of experience. The structured Google Ads Success Path meets you where you are. Even 10+ year veterans find gaps when they go through the Success Formula systematically. Beyond that, PPC Mastery OS, the T-Shaped Paths, and the community keep even the most experienced members sharp.
Yes to all three. The courses and frameworks apply universally — Google Ads principles don't change based on your employment type. The community consists of freelancers, agency, and in-house specialists, so you'll get perspectives and advice from every angle.
Everything we teach is applicable to a wide range of industries. In addition, we have specialized content specifically for Ecom & Lead Gen accounts (as part of the main courses)!
Every member of The PPC Hub is busy. We all have work to do for our clients/accounts. The PPC Hub is designed to be a resource, not a task. Our motto: "the more you put in, the more you'll get out." Leverage The PPC Hub whenever you are stuck, need inspiration, or want to learn new strategies to apply to your own accounts. You don't have to dedicate hours per week to The PPC Hub. … But we will always be there for you when you need us. And PPC Mastery OS will actually give you back time, not take it from you.
The PPC Hub is designed to make you a complete Google Ads Specialist who thrives in an AI-first world, with the right knowledge, skills, and systems. It's up to you to decide if you first want to strengthen your knowledge/skills, or if you want to dive straight into the AI systems.
Not at all. PPC Mastery OS provides pre-built SOPs, AI-ready skills, and guided implementation — you don't need to create anything from scratch. If you can follow step-by-step instructions, you can build AI Agents. Members who've never written a line of code are building and using AI agents successfully.
Here's what makes us unique, in our humble opinion:
✓ We help you become the best Google Ads Specialist you can possibly be by giving you the knowledge, skills, and systems to thrive in an AI-first world.
✓ It includes PPC Mastery OS — a complete AI-powered operating system, programmed with our proven frameworks and SOPs.
✓ It's specialist-led, not guru-led.
✓ It includes 4 T-Shaped specialization paths beyond Google Ads.
✓ Our community is super active (2,000+ specialists learning and growing together).
But with that said, we don't know the ins and outs of other programs. Please do your own research, and once you're ready, we'd love to have you in The PPC Hub!
ChatGPT is an assistant you micromanage. PPC Mastery OS is like a senior colleague who works for you 24/7, at a very high level. In addition, AI Agents (built with Claude Code) can do so much more than just ChatGPT, regular Claude, or Gemini. It's hard to put into words. But once you experience it, you'll understand.
Your membership gives you full access for 1 year. You can cancel anytime — no lock-in, no cancellation fees. If you cancel, you keep access until your current period ends. Most members renew because the content, community, and AI tools keep evolving. Once your membership ends, you lose access to everything.
Absolutely, just use our expense template. The team plan covers your entire team for €2,999/year — unlimited seats, no per-person pricing. We also provide ROI framing and a manager email template you can copy and send.
That's awesome! Scroll up, choose your plan (single or team ticket), and then we'll see you in The PPC Hub soon!
We can talk for days about how The PPC Hub can help you — but we’re obviously biased. Instead, hear from 2,000+ specialists just like yourself:
★★★★★
The pure amount of knowledge that Miles, Bob and the PPC Hub brings to SEA Specialists might just be unrivaled. From a thriving community of PPC specialists (from freelancers to in-house), to literal hundreds of hours worth of courses in everything...
The pure amount of knowledge that Miles, Bob and the PPC Hub brings to SEA Specialists might just be unrivaled. From a thriving community of PPC specialists (from freelancers to in-house), to literal hundreds of hours worth of courses in everything Paid Marketing.
As an in-house PPC specialist, I can develop my knowledge at my own speed via their courses, workshops, and more. It's absolutely worth anyone's time and money.
Lucien de Sévaux
Google Ads Specialist, Mantel
★★★★★
The PPC Hub has been such a valuable asset to our team since we enrolled 3 months ago, there's a real sense of community on the platform with users sharing complex insights, strategies and tips! The mastery courses have been super helpful to stay up...
The PPC Hub has been such a valuable asset to our team since we enrolled 3 months ago, there's a real sense of community on the platform with users sharing complex insights, strategies and tips! The mastery courses have been super helpful to stay up to date with the latest strategies as well as tips on how to implement them within our accounts.
Adam Howard
Paid Lead - Sleeping Giant Media
★★★★★
Google Ads Success Path is a must for any Google Ads specialist. I wish resources like this existed years ago when I started. You will get back years going through the materials instead of figuring everything out on your own. I'm serious. Even if...
Google Ads Success Path is a must for any Google Ads specialist. I wish resources like this existed years ago when I started. You will get back years going through the materials instead of figuring everything out on your own. I'm serious. Even if you're a veteran in the industry, you will gain new knowledge and perspectives. The lessons are structured perfectly, and all the decision trees, templates, tools, and GPTs are golden. Knowing the Google Ads platform inside out is crucial, but you will become unstoppable when you understand what needs to happen outside of the accounts. A big shoutout to Bob and Miles! Thank you for creating this fantastic product for us. I can't wait to go through the materials again.
Mitja Drame
Owner & CEO, Clicky Climbers
★★★★★
I highly recommend PPC Mastery’s Google Ads Success Path course to any Google Ads professional whose serious about leveling up their ability to drive real results for their company or clients. The course walks you through the 9 essential pillars to...
I highly recommend PPC Mastery’s Google Ads Success Path course to any Google Ads professional whose serious about leveling up their ability to drive real results for their company or clients. The course walks you through the 9 essential pillars to Google Ads success with a dedicated module for each pillar.
Some things that stood out to me with the program: Quality: You can tell PPC Mastery really took their time in crafting this course. Each module is extremely detailed and provides examples for e-commerce, lead generation, and SaaS. Practical: The course is designed for you to implement learnings from each module into live accounts delivering immediate value to stakeholders and cementing learnings. Resourceful: Plenty of templates, tools, and frameworks that you can easily integrate into your PPC toolkit making you a more effective Google Ads Specialist.
This course not only teaches you these fundamentals, but how to be a better business partner for your client or strategist within your company.
Hope to see you in the hub - Cheers!
Fumnanya Agbimson
Campaign Manager at TripLog
★★★★★
As a founding member of the PPC Hub, I had very high expectations on what to expect from Bob & Miles and I have been thoroughly impressed. I have been trying to find a way to recover the positive, social, and educational elements of "agency life"...
As a founding member of the PPC Hub, I had very high expectations on what to expect from Bob & Miles and I have been thoroughly impressed. I have been trying to find a way to recover the positive, social, and educational elements of "agency life" that I lost when I went freelance and the PPC Hub has done a remarkable job fulfilling that role.
Paul Boucher
Google Ads Ecommerce Specialist
★★★★★
Joining The PPC Hub has been a game-changer for me. It's not just about gaining advanced strategies but being part of a supportive community that's always there to help. Whether it's through live sessions or the in-depth resources, I always find the...
Joining The PPC Hub has been a game-changer for me. It's not just about gaining advanced strategies but being part of a supportive community that's always there to help. Whether it's through live sessions or the in-depth resources, I always find the answers and guidance I need. If you're serious about mastering Google Ads and staying ahead of the competition, I highly recommend The PPC Hub. Out of all the courses, certifications, workshops, and communities I've experienced over the years, The PPC Hub stands out as the most valuable resource by far.
Tim Baelus
Performance Marketing Manager
★★★★★
I stumbled upon the PPC Hub/PPC Mastery when looking for some courses to upskill. I had been working in Google Ads space for a few years but with other jobs and family responsibilities, I always felt as though I wasn't doing a very good job. I had a...
I stumbled upon the PPC Hub/PPC Mastery when looking for some courses to upskill. I had been working in Google Ads space for a few years but with other jobs and family responsibilities, I always felt as though I wasn't doing a very good job. I had a hard time keeping up with things that are always changing and in the first course I completed elsewhere, I think I missed a lot of key information (it's possible that's because I did it sleep deprived with a new baby!). Anyway, I know I wasn't doing a great job with the couple of clients I had, but there was opportunity for more so I booked in for the Masterclass in 2024 and joined the PPC Hub later that year - BEST INVESTMENT I HAVE EVER MADE!!!! My knowledge and skills improved rapidly and I could see it in the results my clients were getting and the transparency with which they were able to see results, thanks to a proper conversion tracking set up. My confidence also skyrocketed and I was able to land a great client as a result, which I've helped to attain a 1200% ROI recently. I'm also able to provide so much more value to clients - landing page set up/suggestions, general marketing recommendations, testing within Google Ads, etc. There is always someone to answer a question I have, which is a massive deal as for so long I've been trying to figure everything out on my own (not fun!). Google Ads management is now my primary source of income and I'm so grateful for the courses, templates, videos, webinars, resources and the community that the PPC Hub provides. It's a no-brainer recommendation for me, for anyone in this space that wants to improve how they operate and to stay ahead of the ever-changing PPC landscape. Absolutely worth it!
Erica An
Freelance Google Ads Specialist
★★★★★
Miles and Bob have built a fantastic community full of knowledgeable professionals dedicated to achieving the best performance results for their clients. I appreciate how they listen to feedback and develop products based on members' input....
Miles and Bob have built a fantastic community full of knowledgeable professionals dedicated to achieving the best performance results for their clients. I appreciate how they listen to feedback and develop products based on members' input. Additionally, the question section is incredibly helpful for gaining new inspiration or help from other members or directly from Bob and Miles.
Mark Hoekx
Performance Marketeer BridgeFund
★★★★★
When starting my own company the courses of the PPC Hub has really given me a place to keep learning and expanding my knowledge. Having up-to-date tactics and info about the PPC landscape also gives you the confidence to manage high level clients....
When starting my own company the courses of the PPC Hub has really given me a place to keep learning and expanding my knowledge. Having up-to-date tactics and info about the PPC landscape also gives you the confidence to manage high level clients. All in all i think it's the best investment you can make in yourself as a specialist!
ogun yazici
Founder Bluespark Digital
★★★★★
Practical, clearly explained and, most importantly, up-to-date content on everything Google Ads related.
I used to to refresh (and improve) my knowledge and also to train team members and streamline some of our internal agency processes.
Highly...
Practical, clearly explained and, most importantly, up-to-date content on everything Google Ads related.
I used to to refresh (and improve) my knowledge and also to train team members and streamline some of our internal agency processes.
Highly recommended, whether you're just getting started, catching up with changes or fine-tuning the processes you've been already developing for years.
A strong 5/5!
Pawel Banhegyi
★★★★★
I recently completed the Google Ads Success Path program offered by PPC Mastery, and it really was a transformative experience. One of the most valuable insights I gained is the emphasis on mastering the fundamentals rather than constantly chasing...
I recently completed the Google Ads Success Path program offered by PPC Mastery, and it really was a transformative experience. One of the most valuable insights I gained is the emphasis on mastering the fundamentals rather than constantly chasing after the latest tactics. Also, the Search & PMax modules were extremely helpful in order to understand everything about how these campaigns really work. Both Bob and Miles demonstrated deep expertise and a genuine commitment to making complex topics accessible and actionable. In conclusion, the Google Ads Success Path program has significantly enhanced my proficiency and understanding of Google Ads. I now feel more confident in delivering superior results for my clients.
Konstantinos Psyllas
Digital Marketing Executive || Sleed
★★★★★
This is a very in-depth course that really teaches you the fundamentals of not just Google Ads, but the mindset of how to help your clients achieve more.
To achieve more, we need to go higher. Above the customizations. Above the basic...
This is a very in-depth course that really teaches you the fundamentals of not just Google Ads, but the mindset of how to help your clients achieve more.
To achieve more, we need to go higher. Above the customizations. Above the basic fundamentals.
Bob and Miles give it all in a deep and unfolding way.
It's amazing. You can see the amount of knowledge, experience that went into creating this course. The authors literally walk you through the complex tracking settings, campaign structure, unit economics, goals, landing pages, and much more by the hand.
I really wish 15 years ago when I was starting out on my Google Ads journey someone had shown me everything like this and decoded it all for me. It would have allowed me to avoid a lot of stupid mistakes.
I believe this is one of the most important and advanced courses in the paid advertising training market. Not just for Google Ads specialists. Everything covered in the course will also be useful in other channels: Facebook Ads, TikTok Ads, Linkedin Ads and others. Because the right basics are needed not within a single channel, but in general for all paid media. This is a good foundation that will allow you to build effective work in multi-channel performance marketing.
For me personally, all this knowledge will pay off as quickly as possible on client projects.
There is something to improve and where to change your approaches. And also to help clients save hundreds, maybe even thousands of hours of unproductive work.
Congratulations to everyone on completing the course.
It's been a great journey! 👍🎓
Alexander Fedin
Freelance PPC Expert
★★★★★
This is one of the most value packed and active communities for Google Ads you will ever come across. If you want to level up your skills, this is the community to be in!
Anthony Jewett
Customer Success @ Tier11
★★★★★
If you're ever questioning getting your money's worth then delete that thought and go over and sign up for the PPC hub. I was one of those people going back and forth. There are many courses and groups out there, but the added value is hard to spot....
If you're ever questioning getting your money's worth then delete that thought and go over and sign up for the PPC hub. I was one of those people going back and forth. There are many courses and groups out there, but the added value is hard to spot. With the PPC Hub (and especially the Google Ads Success Path) I've been getting more out of it than I could've imagined. It almost feels like I'm scamming Miles & Bob with the low entry price. So thank you for that. Thanks for the amazing quality and keeping it so accessible.
Tamara Plancke
Performance marketeer @ comm agency
★★★★★
Joining The PPC Hub in February has been a fantastic decision for us at Amplifize. The community is full of useful resources, and the support from other members has been invaluable. Whenever we faced challenges, someone was always ready to help with...
Joining The PPC Hub in February has been a fantastic decision for us at Amplifize. The community is full of useful resources, and the support from other members has been invaluable. Whenever we faced challenges, someone was always ready to help with great insights and strategies.
The tools, checklists, and dashboards have made our Google Ads tasks much easier. The live coaching sessions and on-demand training have significantly upgraded our skills. Plus, the networking opportunities have been amazing, connecting us with top Google Ads specialists globally.
Since joining, I’ve seen significant professional growth and we landed several million-dollar clients. The resources and community have been incredibly valuable.
If you’re serious about mastering Google Ads, I can't recommend The PPC Hub enough. It’s been a game-changer for us!
Denislav Bozhkov
Google Ads Expert at Amplifize
★★★★★
This is the PPC mastermind group I've been looking for! I've been part of a few professional groups, but there was always something missing - usually a bit too "beginners" or too focussed to multi-million $ budget accounts (which isn't that helpful...
This is the PPC mastermind group I've been looking for! I've been part of a few professional groups, but there was always something missing - usually a bit too "beginners" or too focussed to multi-million $ budget accounts (which isn't that helpful when you mainly work with much smaller budgets.) And, other groups tend to be just question focussed ie you post your question & someone answers (or not!) The PPC Hub is totally different, the members are super helpful and insightful, the course content will blow you away, and the live events are excellent and always worth attending. Being a member has helped me turn around a difficult account, which is now hitting it's best ever ROAS (August hit Q4 levels which I never thought was a achievable for this particular account.) This is 100% down to implementing advice from Bob & Miles.
Lol Lowe
PPC Consultant, Lorcan Digital
★★★★★
I paid for the conversion mastery course as conversion and tracking was becoming a mess, as I wanted to stay ahead of the curve. What I learnt from this course was so great that it was a no brainier to join. After being a member for 5 months the...
I paid for the conversion mastery course as conversion and tracking was becoming a mess, as I wanted to stay ahead of the curve. What I learnt from this course was so great that it was a no brainier to join. After being a member for 5 months the value inside is ridiculous, from the courses (conversion mastery the course that made me what to join) the resources, being part of a community that is always there to help you no matter what. I couldn’t recommend the PPC Hub more. I’m excited for what the future holds and I can’t wait to continue to be a part of this amazing community
Keval Jadav
Senior Paid Search Executive
★★★★★
As an agency PPC specialist, The PPC Hub has been an invaluable resource for me. It’s provided me with alot of fresh ideas and effective strategies.
The supportive community and expert insights have helped me tackle challenges and stay ahead of...
As an agency PPC specialist, The PPC Hub has been an invaluable resource for me. It’s provided me with alot of fresh ideas and effective strategies.
The supportive community and expert insights have helped me tackle challenges and stay ahead of industry trends.
I highly recommend The PPC Hub to any agency or freelancer looking for additional inspiration and a network of knowledgeable professionals.
Siward
NeoSEM
★★★★★
Joining The PPC Hub was a pivotal step in my career transition from web development to PPC advertising (I am a CS student, so my freelancing career was building websites, which led me discover Google Ads when I was working for a drop-shipping...
Joining The PPC Hub was a pivotal step in my career transition from web development to PPC advertising (I am a CS student, so my freelancing career was building websites, which led me discover Google Ads when I was working for a drop-shipping company). Initially, I had no understanding of Google Ads, I started with the courses without joining PPC Hub, then hoped into the community for the Search Mastery course and the community, the courses offered by The PPC Hub dramatically changed that in just two months(Especially search mastery!). Bob’s expertise in lead generation proved invaluable, transforming me into a knowledgeable specialist who confidently handles lead gen for clients. I was able to improve results on my 3 clients which were all lead-gen B2C clients, so that was huge value. Miles also provided profound insights into e-commerce, prepared me well if I ever think to onboard an e-commerce client. I strongly recommend The PPC Hub to anyone looking to dive deep into Google Ads. The knowledge and skills I gained have been transformative. Thank you 🙏
Umut Yılmaz Gündüz
B2C Lead Gen Specialist
★★★★★
This is the advanced like minded community for anyone who wants to learn Google ads and become a pro in a engaging and fun way. Get your queries and clarifications answered from people fast, seek help if needed, learn and teach other in parallel by...
This is the advanced like minded community for anyone who wants to learn Google ads and become a pro in a engaging and fun way. Get your queries and clarifications answered from people fast, seek help if needed, learn and teach other in parallel by answering their questions, easy accessible materials. Fun and value jam packed
Ashiq
Digital Performance Specialist
★★★★★
The Google Ads Success Path by PPC Mastery is an excellent course for anyone looking to master Google Ads. With clear, step-by-step guidance and a structured approach, it takes the confusion out of PPC advertising and helps you achieve consistent...
The Google Ads Success Path by PPC Mastery is an excellent course for anyone looking to master Google Ads. With clear, step-by-step guidance and a structured approach, it takes the confusion out of PPC advertising and helps you achieve consistent results. I highly recommend it for both beginners and those looking to refine their skills!
Darko Manic
Google Ads Specialist @ Digital Rocket
★★★★★
I honestly cannot find a PPC course that is as comprehensive as Miles and Bob created.
On top of the courses, there are hundreds of opportunities to listen in on PPC experts around the world, plus network with like minded individuals.
I have...
I honestly cannot find a PPC course that is as comprehensive as Miles and Bob created.
On top of the courses, there are hundreds of opportunities to listen in on PPC experts around the world, plus network with like minded individuals.
I have really grown as a PPC marketer thanks to The PPC Hub, and I would recommend it to anyone of any level.
Not often you see a learning platform that also promotes good vibes and sharing of ideas. So thanks guys!
Kushal Karki
Google Ads Specialist
★★★★★
An outstanding course! They dive deep into the material and break it down into a clear, structured framework. The lessons are packed with valuable insights, practical examples, and powerful tips and tricks. A must-have for every SEA marketer looking...
An outstanding course! They dive deep into the material and break it down into a clear, structured framework. The lessons are packed with valuable insights, practical examples, and powerful tips and tricks. A must-have for every SEA marketer looking to level up their skills!
Jelle Eyckens
Performance Marketer @ Yappa
★★★★★
The PPC hub is an excellent community of likeminded people looking to improve their google ads skills. The courses and information within is excellent.
The environment is extremely welcoming and questions and learning are encouraged. So it is easy...
The PPC hub is an excellent community of likeminded people looking to improve their google ads skills. The courses and information within is excellent.
The environment is extremely welcoming and questions and learning are encouraged. So it is easy to get answers to very specific questions you have on individual accounts and you have experienced people here to help if needed.
Ben Millar
Google Ads Specialist
★★★★★
I was working at the agency as a Facebook media buyer and wanted to learn Google Ads as well. I first bought a few courses from Miles and Bob and the value was on another level.
Now I have a lot of clients, and I can't imagine working without PPC...
I was working at the agency as a Facebook media buyer and wanted to learn Google Ads as well. I first bought a few courses from Miles and Bob and the value was on another level.
Now I have a lot of clients, and I can't imagine working without PPC Hub, because you get access to the best courses and also answers to all questions.
Priceless.
Dejan Smodiš
Senior Media Buyer @ Kraft&Werk
★★★★★
As a performance marketer, I was searching for a community where I could connect with advanced professionals in the field—people who could offer insights and answers that go beyond what you find on Google. That's why I joined The PPC Hub. The...
As a performance marketer, I was searching for a community where I could connect with advanced professionals in the field—people who could offer insights and answers that go beyond what you find on Google. That's why I joined The PPC Hub. The courses, especially those focused on tracking, are incredibly detailed and have been invaluable to my professional growth.
The PPC Hub has truly helped me overcome the challenges I faced by connecting me with international and versatile experts across various ads disciplines. Although I haven't yet had the opportunity to attend the in-person events, it's fantastic to know that this community extends beyond just online interactions.
If you're looking for a vibrant community of like-minded individuals who are passionate about Google Ads, The PPC Hub is THE place to be. Really, I didn’t find anything comparable.
Pascal Schäfers
★★★★★
A wealth of knowledge, resources and ideas on Google Ads and what makes people convert. Don't miss out.
Whether you're a newbie looking to get started on PPC, or a seasoned expert searching to excel at your role, you're sure to find valuable...
A wealth of knowledge, resources and ideas on Google Ads and what makes people convert. Don't miss out.
Whether you're a newbie looking to get started on PPC, or a seasoned expert searching to excel at your role, you're sure to find valuable takeaways on how to make your Google campaigns, ad copy and landing pages shine like never before, thanks to their tried and tested frameworks.
I've learned a lot on this course and I'll be implementing quite a few things on my day-to-day job as a result, plus there's always someone to help answer your PPC-related questions, and the community is super friendly and welcoming.
Give it a try, I'm sure you won't be disappointed, I certainly wasn't! Miles and Bob are truly experts, sharing more than you could ever learn on free or cheap certificates around the internet. Highly recommended!
Andres T.
PPC Specialist, Lead Gen (Insurance)
★★★★★
The Google Ads Success Path is one of the best Google Ads courses I have had. I have been working in Google Ads for over 10 years now and I have never seen a course with so much value. The course dives deep into the fundamentals, and honestly, I was...
The Google Ads Success Path is one of the best Google Ads courses I have had. I have been working in Google Ads for over 10 years now and I have never seen a course with so much value. The course dives deep into the fundamentals, and honestly, I was a little distracted by the advanced tactics (shiny objects).
For me, it brought back a sense of confidence. It reminded me of what I’m worth, and the impact has been immediate. I’m already landing more of the clients I actually want to work with, and getting better results for my existing clients.
So whether you're just getting started or you've been running Google Ads for years—this is one of the best courses out there. I genuinely mean that.
Thanks Bob and Miles for putting this course together. It really made a difference.
Jeroen Stalenhoef
Freelancer at AJS Advies
★★★★★
The best course investment I've ever made. At first I was unsure if it was worth the price, but Miles and Bob exceeded my expectations. Highly recommended for anyone in the PPC industry.
In addition to the extensive courses and workshops, the...
The best course investment I've ever made. At first I was unsure if it was worth the price, but Miles and Bob exceeded my expectations. Highly recommended for anyone in the PPC industry.
In addition to the extensive courses and workshops, the platform offers an active and supportive community where people help each other.
I have just renewed for another year. An absolute no-brainer.
Maurizio Wys
Digital Marketing Manager @ yawave
★★★★★
Whether you're experienced with Google Ads or just starting out, I highly recommend Bob and Miles's Google Ads Success Path. In a world where many chase quick fixes and flashy strategies, true success depends on mastering the basics. This course...
Whether you're experienced with Google Ads or just starting out, I highly recommend Bob and Miles's Google Ads Success Path. In a world where many chase quick fixes and flashy strategies, true success depends on mastering the basics. This course thoroughly covers all pillars of a successful Google Ads campaign, including crafting irresistible offers, optimizing landing pages, understanding unit economics, setting goals and KPIs, conversion tracking, targeting, creatives, bidding and budgeting, as well as Search and Performance Max campaigns. What's even better is that you're not left alone with your questions and doubts. You can ask anything during the Q&A sessions for each module and receive great community help on the PPC Hub, and even from a course buddy. If you want to get serious with Google Ads or put your knowledge in order, buying this course should be a no-brainer!
Tymek Kaliciński
Google Ads freelancer
★★★★★
As someone with a deep understanding of the Google Ads platform from my time working at Google, I faced challenges when transitioning to managing my own accounts as a freelancer. While I was confident in the fundamentals, I needed more experience in...
As someone with a deep understanding of the Google Ads platform from my time working at Google, I faced challenges when transitioning to managing my own accounts as a freelancer. While I was confident in the fundamentals, I needed more experience in optimization and staying current with evolving best practices.
PPC Hub has been invaluable in bridging that gap. The community has kept me updated with the latest best practices and has given me insight into strategies used by other seasoned Google Ads specialists. But more than that, it’s about the people—being surrounded by like-minded professionals who share their knowledge and experiences has been a game-changer.
If you’re serious about advancing your Google Ads skills, PPC Hub is a must. The confidence boost that comes from knowing you have a community to turn to when challenges arise is priceless. It empowers you to test and refine strategies without hesitation, knowing there’s always someone ready to help.
Vince Yuson
★★★★★
I'm incredibly glad I invested in myself by joining the Google Ads Success Path. My goal this year was to feel like a Google Ads specialist again, and this training absolutely made that happen. I can genuinely help my clients better achieve their...
I'm incredibly glad I invested in myself by joining the Google Ads Success Path. My goal this year was to feel like a Google Ads specialist again, and this training absolutely made that happen. I can genuinely help my clients better achieve their business goals, and I come to the table with real authority once more. It’s been amazing to tackle each part of Google Ads step by step, with in-depth lessons, examples, and calculators. Huge thanks to Bob and Miles!
Koen Kornegoor
Freelance Google Ads Specialist | T-shaped
★★★★★
The PPC Hub has been an invaluable resource to keep up to speed on the latest changes, and especially to brush up on areas I'm not actively working with otherwise (i.e. Performance Max). Plus the community is great, and it helps a lot to be able to...
The PPC Hub has been an invaluable resource to keep up to speed on the latest changes, and especially to brush up on areas I'm not actively working with otherwise (i.e. Performance Max). Plus the community is great, and it helps a lot to be able to talk with and share questions and knowledge from other people in the field. Highly recommended!
Justin Higgins
Founder, Sparks & Recs
★★★★★
Joining PPC Hub was the best decision I ever made! Before I joined the PPC Hub community, I followed the PPC Mastery newsletter for about 3 months. What Bob and Miles were preaching such as SST, enhanced conversions, fundamental campaign structures...
Joining PPC Hub was the best decision I ever made! Before I joined the PPC Hub community, I followed the PPC Mastery newsletter for about 3 months. What Bob and Miles were preaching such as SST, enhanced conversions, fundamental campaign structures and how modern Paid Search has changed was a huge eye-opener for me.
I knew I wanted to join the PPC Hub when it opened in June 2024, but I was hesitant due to the price and the fear of not getting much value. But after taking the plunge, I can confidently say that I've gotten a 100x ROI from joining the PPC Hub.
The biggest struggle for me as a PPC Specialist was information overload, feeling stuck and not being able to keep up with the latest PPC updates. Now that I've joined a powerful community of 1000+ like-minded PPC Specialists around the globe, I feel so much more confident as a PPC Specialist and have connected with many marketers in the community. Plus I get all my questions answered, which has been huge!
If you're hesitant about joining, I would say just take the plunge and join today. The amount of treasure trove of PPC wisdom far outweighs the price, and I promise you that you won't regret joining.
Thank you Bob & Miles for this wonderful community, and I can't wait to grow further as a PPC Specialist!
5-4-3-2-1 take action!
James Kang
PPC Specialist @ Optimise Online
★★★★★
10 out of 10. Since I was familiar with PPC Mastery's courses, I knew it would be valuable. But they have exceeded my expectations, again. The amount of information, resources and value in the workshops and community is insane. When something in the...
10 out of 10. Since I was familiar with PPC Mastery's courses, I knew it would be valuable. But they have exceeded my expectations, again. The amount of information, resources and value in the workshops and community is insane. When something in the PPC landscape changes, you are the first to know. There are regular live meetings that you can participate in and in-depth workshops. In addition, it is also fun and a lot is shared about being a ppc specialist/freelancer/human in general. When I'm working on my accounts and I run into a problem, I ask the question in the group and often I have an answer within an hour from a fellow PPC specialist who has experienced the same thing. Best investment in my career as a PPC specialist.
Hester Geerdink
PPC specialist @ webshopfrl.nl
★★★★★
PPC Hub has played a pivotal role in transforming my expertise in Google Ads within a matter of weeks. I used to have a limited amount of knowledge in Google Ads only watching youtube tutorials as my resources but from the moment I began my journey...
PPC Hub has played a pivotal role in transforming my expertise in Google Ads within a matter of weeks. I used to have a limited amount of knowledge in Google Ads only watching youtube tutorials as my resources but from the moment I began my journey with PPC Hub, I was immediately struck by the wealth of knowledge, resources, and support it provides that have significantly altered my approach to running campaigns, equipping me with invaluable knowledge and strategies that have resulted in remarkable improvements in campaign performance. I used to question my self if the optimization techniques I was doing were right or would it yield the results that I wanted but now that I signed up, I not only gained resources, but I also joined a large community and PPC Hub's expertly curated content and insightful guidance have not only honed my skills but also instilled in me a deeper understanding of how to extract maximum value from my advertising budgets. What sets PPC Hub apart, beyond its rich content, is its unwavering commitment to ensuring value for money. It's not just about learning; it's about implementing strategies that deliver a tangible return on investment.
I wholeheartedly endorse PPC Hub as an indispensable tool for anyone looking to excel in the realm of Google Ads, and I am immensely grateful for the positive impact it has had on my professional journey.
Dennis Joseph Bugos
Performance Marketing Executive at Betterhomes
★★★★★
Very nice and clear, easy understanding, a lot of stuff :)
Moritz Müller
Junior Consultant @ Hutter Consult AG
★★★★★
My knowledge has grown expontentially through the course in the PPC hub.
I am also able to apply it in practice and my value to the agency i work for has increased significantly.
If your serious about your career as an SEA specialist, join us!
Karin Fabricius
SEA specialist at eWings
★★★★★
Before joining The PPC Hub, I often found myself struggling with keeping up with the latest strategies and optimizing my campaigns effectively. The world of Google Ads is always evolving, and it can feel overwhelming at times.
The PPC Hub has been...
Before joining The PPC Hub, I often found myself struggling with keeping up with the latest strategies and optimizing my campaigns effectively. The world of Google Ads is always evolving, and it can feel overwhelming at times.
The PPC Hub has been a game-changer for me. I've found a community of experts who are always ready to share advice and best practices. No matter the question I have, there's always someone with an insightful answer, and the resources available are second to none.
If you're serious about mastering Google Ads and want a supportive network to help you stay at the top of your game, The PPC Hub is where you need to be. It's more than just a resource hub; it's a community that truly helps you excel.
Thanasis Toumpis
Digital Marketing Executive @ SLEED
★★★★★
The PPC Hub is like extending your knowledge. If you think you know everything about Google Ads, you're wrong. Adding the PPC Hub will fix that.
Bernt Muurling
Taskforce Agency
★★★★★
It's enormously valuable to be able to ask questions directly to the PPC Masters Miles and Bob, but also to learn from the questions (and solutions) from other motivated and skilled PPC colleagues that are eager to help each other out. In short:...
It's enormously valuable to be able to ask questions directly to the PPC Masters Miles and Bob, but also to learn from the questions (and solutions) from other motivated and skilled PPC colleagues that are eager to help each other out. In short: you have a direct link to a powerful 'PPC knowledge Hub'.
Jonas Stinkens
Performance Marketeer @ iO
★★★★★
The PPC Hub is the single best training resource AND community in the PPC industry that I’ve ever come across.
The time and attention to detail that goes into every training is unbelievable.
Couldn’t recommend highly enough.
Carl Hewitt
CEO at Hewitt Matthews
★★★★★
What I like most is the vibe of learning and constantly getting better. Being part of The PPC Hub pushes you to new heights because you surround yourself with others who just want to get better. It's probably one of the best investments I've done in...
What I like most is the vibe of learning and constantly getting better. Being part of The PPC Hub pushes you to new heights because you surround yourself with others who just want to get better. It's probably one of the best investments I've done in my career as a PPC Specialist. I 100% recommend being part of it and investing in your skills and knowledge so you can make more money, and help your clients make money more too.
Niklas Buschner
CEO @ Radyant Digital
★★★★★
As a Google Ads freelancer, you are often faced with the challenge of not having any colleagues as a first point of contact for open questions or minor problems. The PPC Mastery community seemed to me to be the perfect alternative for exchanging...
As a Google Ads freelancer, you are often faced with the challenge of not having any colleagues as a first point of contact for open questions or minor problems. The PPC Mastery community seemed to me to be the perfect alternative for exchanging ideas with other experts when needed.
On top of that, of course, there are the countless super-structured and value-added video courses and many other great features. All in all, I have rarely invested money as good as with PPC Mastery.
Niklas Deller
Google Ads Freelancer
★★★★★
The Google Ads Success Path is a true game-changer. Find deep insights into the fundamentals that are at the core of building successful ad accounts. Everything is covered! It's packed full of Golden nuggets from goal setting, tracking, proper bids...
The Google Ads Success Path is a true game-changer. Find deep insights into the fundamentals that are at the core of building successful ad accounts. Everything is covered! It's packed full of Golden nuggets from goal setting, tracking, proper bids and budgets, search fundamentals shopping fundamentals and a goldmine of information on landing pages, it's all there. If that's not enough you also get access to so many tools, calculation sheets and over the shoulder how too videos. By the end of it, you’ll have the confidence to run your accounts with ease. I can’t recommend it enough!
Sarah Brocker
Google Ads Lead - Syte
★★★★★
Bob & Miles have created a great community and hours of courses. There's everything from fundamental explanations of everything PPC, to frameworks that would be useful to specialists of all abilities.
Mike Marshall
Founder
★★★★★
Very good course to refresh and update my Google Ads knowledge. Highly recommended for those who are ready to challenge their own status quo and are interested in trying new approaches to stay up-to-date.
Till Zander
Digital Marketing Adviser @quiteBOLD
★★★★★
𝐀𝐬 𝐚𝐥𝐰𝐚𝐲𝐬! 𝐍𝐨𝐭𝐡𝐢𝐧𝐠 𝐧𝐞𝐰 𝐭𝐡𝐞𝐫𝐞! Bob and Miles continue to set big goals and deliver incredible results!
Google Ads Success Path is incredibly informative, professionally structured, and a truly comprehensive program. As we’ve come to say, it’s like a...
𝐀𝐬 𝐚𝐥𝐰𝐚𝐲𝐬! 𝐍𝐨𝐭𝐡𝐢𝐧𝐠 𝐧𝐞𝐰 𝐭𝐡𝐞𝐫𝐞! Bob and Miles continue to set big goals and deliver incredible results!
Google Ads Success Path is incredibly informative, professionally structured, and a truly comprehensive program. As we’ve come to say, it’s like a Master’s degree for a Google Ads specialist.
Bob and Miles have done an outstanding job walking us through every essential step of working with the platform to achieve success.
Of course, every account and challenge is different, but the resources provided cover everything you need to find answers to any question, task, or challenge.
From beginner to advanced, from small budgets to large ones, there are amazing case studies and practical frameworks throughout.
Highly recommended to everyone! 🙌
Roman Shapaiko
Growth Marketing Manager
★★★★★
I found the Success Path to be absolutely brilliant. It started by breaking down the fundamentals of Google Ads in a way that just clicked for me. Then it built on those basics and went deep—like, really deep—into practical, hands-on strategies. It...
I found the Success Path to be absolutely brilliant. It started by breaking down the fundamentals of Google Ads in a way that just clicked for me. Then it built on those basics and went deep—like, really deep—into practical, hands-on strategies. It ended up being the most in-depth and useful Google Ads course I've ever taken.
Seth Gorton
Owner of searchly
★★★★★
I joined the PPC Hub as soon as it launched. I have followed Bob and Miles for a long time on discord and LinkedIn, and their posts was really valuable! I only had experience working with Google Ads for a year, so i had a lot to learn. Working...
I joined the PPC Hub as soon as it launched. I have followed Bob and Miles for a long time on discord and LinkedIn, and their posts was really valuable! I only had experience working with Google Ads for a year, so i had a lot to learn. Working inhouse with no one to talk to about Google Ads, it was a no-brainer to join this community.
The PPC Hub has helped me overcome the daily sparring issues. It has also given me great skills, as the majority of the members are actively helping each other + by help from the resources available.
Even if you are quite new, medior or senior in Google Ads, i recommend becoming af member of the PPC Hub. Everyone is so helpful and only want the best for each other. By joining the PPC Hub, you get fast insights in trends and best practices within Google Ads.
Daniel Schindler Berg
Group PPC Manager
★★★★★
After 30+ years as a Tech Sales Guy, I got off that hamster wheel and I’ve been running PPC Campaigns as a part time/semi-retirement career for 10 years now and was considering fully retiring last fall because I felt I just didn’t understand how to...
After 30+ years as a Tech Sales Guy, I got off that hamster wheel and I’ve been running PPC Campaigns as a part time/semi-retirement career for 10 years now and was considering fully retiring last fall because I felt I just didn’t understand how to deal with P-Max and all of the ‘close variant’, less data, and other obstacles Google was putting in the way of managing campaigns. Feeling obligated to do a good job for my clients or stop, I reluctantly signed up for PPC Mastery, (working only part-time, it was a big investment for me) and started taking courses, and found the content great. When the “Google Ads Success Path” Course came along, I knew, that was what I needed to really ’sharpen my ax’, and re-think how I’m approaching different accounts in this ever changing world of Google PPC. I can’t say enough on how well structured the Course has been and the detail of the Class material, Frameworks, CheatSheets, and GPT tool Sets. To be honest I’m overwhelmed, with all the info, but I’ll be going back to figure out how to implement a lot of what I’ve been exposed to. I love how you’ve given us the Big Picture of How Things Work and How to Think About each subject. And then the Follow Up Details and How To’s are generally well structured, complement the Course and do really show me how to do things.
I really feel, the course will help me be able to keep doing the battle against Google for my customers for another Year or Two until they finally take away any levers we can push on our own……. Well done Miles and Bob. I’d highly recommend the course to any independent consultant like myself struggling to keep up in this world.
Daniel Isbister
Principal, DBI Brookmont Consulting
★★★★★
I really enjoy the PPC Hub content and how it's teaching/shaping PPC specialists of the future. It helps keep me on my game and provides a strong community for people in execution to stay innovative while skillbuilding! Happy I joined!
Benjamin Dankiw
Owner, Future Undefined
★★★★★
Joining the PPC Hub has been a total game-changer for me as a freelancer. It’s the one place where I feel truly connected to the ever-evolving Google Ads landscape. With so many changes happening all the time, it’s incredibly helpful to have a go-to...
Joining the PPC Hub has been a total game-changer for me as a freelancer. It’s the one place where I feel truly connected to the ever-evolving Google Ads landscape. With so many changes happening all the time, it’s incredibly helpful to have a go-to space that keeps me across updates and best practices.
What I love most is the support—being able to ask complex, nuanced questions and actually get thoughtful, experienced answers. It’s like having hundreds of colleagues in your corner, ready to bounce ideas around or troubleshoot with you.
The learning modules are next-level. They dive deep into topics that might seem basic at first glance—like match types, bidding strategies, or campaign structure—but are actually critical to running successful campaigns. The level of detail and insight has helped me refine my approach and feel more confident in the strategies I’m delivering for my clients.
Isadora Benjamin
Freelance Paid Ads Specialist
★★★★★
Probably the best course I’ve ever taken in my life related to PPC and online marketing. The Google Ads Path to Success is an outstanding course where you learn everything—from the simplest basics of what Google Ads is to deep dives into advanced...
Probably the best course I’ve ever taken in my life related to PPC and online marketing. The Google Ads Path to Success is an outstanding course where you learn everything—from the simplest basics of what Google Ads is to deep dives into advanced campaign structures like Performance Max.
I’m 100% confident that anyone who takes this course will learn something new and valuable. Whether you’re a complete beginner or a seasoned veteran, The PPC Hub and The Google Ads Path to Success offer something for everyone.
I highly recommend The PPC Hub to anyone looking to deepen their understanding of Google Ads. It’s the best money I’ve ever spent on a course in my life.
Brian Doorhof
SEA Specialist @ Digital Monks
★★★★★
The PPC Hub has helped me refresh my approach for Search campaigns. They also have other great resources I have used with my clients, like an audit template, search checklist, efficiency target calculator, and much more. Their Search Mastery Course...
The PPC Hub has helped me refresh my approach for Search campaigns. They also have other great resources I have used with my clients, like an audit template, search checklist, efficiency target calculator, and much more. Their Search Mastery Course has helped me stay up to date with the best strategies and structure for the ever-evolving automation in Google Ads.
Mitchell
Google and LinkedIn Ads Strategist - mitchellgould.com
★★★★★
PPC HUB is a gamechanger. It's great to connect with like-minded people who have the same goal. We can pass on knowhow or help with a particular problem.
Their courses are at a great level and I've been able to take my clients to another level...
PPC HUB is a gamechanger. It's great to connect with like-minded people who have the same goal. We can pass on knowhow or help with a particular problem.
Their courses are at a great level and I've been able to take my clients to another level because of them. They can even teach you to think about a campaign or its structure that you would never have thought of.
I joined the group because I had attended various conferences, but I never took away what I did from PPC Hub. If you're hesitant about investing, I can only recommend that you go for it.
Translated with DeepL.com (free version)
Jakub Huml
★★★★★
I had been following these legends (Miles and Bob) for a while before joining the PPC Hub. I had already purchased some of their courses and audit templates, and the value I got from those alone convinced me immediately.
When I became a freelancer...
I had been following these legends (Miles and Bob) for a while before joining the PPC Hub. I had already purchased some of their courses and audit templates, and the value I got from those alone convinced me immediately.
When I became a freelancer and wanted to deepen my PPC knowledge, joining the Hub felt like a natural next step. And to this day, I'm so glad I did.
Even with six years of experience in the field, my knowledge grew exponentially. That allowed me to deliver significantly more value to my clients, which led to longer-lasting collaborations.
I'm very grateful for everything Miles and Bob have put into this community and it’s only getting better. Yes, it may be a serious investment, but if you’re serious about growing as a PPC specialist, it’s absolutely worth it.
Hope to see you inside the Hub soon!
Karlo Nota
Freelance PPC Expert @ Digital Karlito
★★★★★
Joined PPC Mastery back in June really pleased i joined as the content available within the platform is very valuable it's like a one stop shop for anyone in the ppc community, also i like the FIKA calls with other personal around the globe it's a...
Joined PPC Mastery back in June really pleased i joined as the content available within the platform is very valuable it's like a one stop shop for anyone in the ppc community, also i like the FIKA calls with other personal around the globe it's a great way to connect and share best practices and ideas.
Highly recommend to join.
Anjay Ramanlal
Digital Strategiser
★★★★★
The Google Ads succes path is exactly what you need to be the best Google Ads specialist. It covers everything to run succesful campaign. It helps you grow as a specialist.
Bjorn Hilverda
Owner @ Leadfuel
★★★★★
PPC Hub is hands down the best resource from beginner-level lessons to advanced tactics within the ppc industry. No additional comments needed
Samuel Hrbacek
Digital Specialist @ Precis Digital
★★★★★
An invaluable resource and a must-have for anyone who is serious about PPC, as we all know, the learning never ends! Imagine having a community of very knowledgable PPC'ers at your finger tips and having access to endless resources and courses for...
An invaluable resource and a must-have for anyone who is serious about PPC, as we all know, the learning never ends! Imagine having a community of very knowledgable PPC'ers at your finger tips and having access to endless resources and courses for your continued learning journey. Couldn't recommend enough. Thank you Miles & Bob!
Chloe Varnfield
PPC Manager at Atelier Studios
★★★★★
Wow! This is exactly what I’ve been looking for as a freelancer who has to figure everything out on my own and stay up to date. Thank you so much. I’ve learned so much from Search Mastery. You’ve gained a lifetime PPC Hub member.
Lonneke
Online Marketeer - LK Digital
★★★★★
The Success Path is hands down the best performance marketing course I have undertaken! It made me start my day, impatient to have my daily dose of new insightful, eye opening and most importantly - practical content! Everything is structured in...
The Success Path is hands down the best performance marketing course I have undertaken! It made me start my day, impatient to have my daily dose of new insightful, eye opening and most importantly - practical content! Everything is structured in such a logical order that allows you to instantly implement. Most importantly - everything that has been implemented has delivered crucial impact and results!
Tsvetomir Dimitrov
Digital Marketing Manager at Ciklum
★★★★★
The Google Ads Success Path truly amazed me. It’s incredibly well put together and complete. Not only does it significantly improve your skills within the interface, but it also makes you a much stronger strategic thinker and sparring partner for...
The Google Ads Success Path truly amazed me. It’s incredibly well put together and complete. Not only does it significantly improve your skills within the interface, but it also makes you a much stronger strategic thinker and sparring partner for clients. After this course, you’re more than just a Google Ads specialist – you become a T-shaped specialist with a huge boost in self-confidence. Even for seasoned professionals, this course is more than worth the investment.
Robin Hendriksen
Freelance Google Ads specialist for e-commerce brands
★★★★★
PPC Mastery has been a game-changer for my PPC strategy, especially as an experienced Google Ads Specialist. The exclusive membership offers unparalleled access to advanced insights and a global community of top-tier professionals. By staying...
PPC Mastery has been a game-changer for my PPC strategy, especially as an experienced Google Ads Specialist. The exclusive membership offers unparalleled access to advanced insights and a global community of top-tier professionals. By staying up-to-date with the latest developments and learning alongside peers, I've been able to consistently outperform my competition and deliver exceptional results!
Pat Assad
PPC Specialist - Azura Marketing Inc.
★★★★★
As a solopreneur, I just want to make sure I'm always up to date and surround myself (virtually) with people who have the same purpose, values, and want to improve their skills. What I like most is that every day, I can connect and chat with the...
As a solopreneur, I just want to make sure I'm always up to date and surround myself (virtually) with people who have the same purpose, values, and want to improve their skills. What I like most is that every day, I can connect and chat with the people I follow on LinkedIn. The PPC Hub is a very good community and if you didn't sign up yet — please do it. You won't regret it.
Florian Zimmering
Freelance Google Ads Specialist
★★★★★
I can't emphasize enough how much I've gained from PPC Mastery's Google Ads Masterclass! Thanks to Miles and Bob, not only have I learned invaluable frameworks, but my Google Ads game has gone to a whole new level. These guys are more than experts;...
I can't emphasize enough how much I've gained from PPC Mastery's Google Ads Masterclass! Thanks to Miles and Bob, not only have I learned invaluable frameworks, but my Google Ads game has gone to a whole new level. These guys are more than experts; they are the nicest individuals you'll ever meet in this field. Learning from them felt like catching up with friends. Their passion for teaching made every session incredibly enjoyable. The course content is top-notch, truly outstanding! If you're looking to enhance your Google Ads skills while genuinely enjoying the learning journey, this course is an absolute game-changer. Don't miss out If you're looking to up your Google Ads skills and enjoy the process, this course is an absolute must.
Maham Ijaz
Senior Performance Marketing Manager, Autoleap
★★★★★
PPC Hub is a valuable training resource for our digital marketing teams.
Chris Georgakopoulos
Digital Product Manager, Sleed
★★★★★
i highly recommend joining the PPC Mastery if you want to upgrade your skills in PPC, whether you're a beginner or a professional with years of experience. The community built around the course is definitely a great added value with many Google Ads...
i highly recommend joining the PPC Mastery if you want to upgrade your skills in PPC, whether you're a beginner or a professional with years of experience. The community built around the course is definitely a great added value with many Google Ads experts that can also help you growth faster.
raul martins
Head of Performance Marketing @ Epos Now
★★★★★
Joining PPC Hub was the best decision I made to take my skills and Google Ads knowledge to the next level. I’ve just completed The Success Path—which completely blew my mind with the value it offers, same as the other courses.
Big thank you to...
Joining PPC Hub was the best decision I made to take my skills and Google Ads knowledge to the next level. I’ve just completed The Success Path—which completely blew my mind with the value it offers, same as the other courses.
Big thank you to Bobs for all the knowledge and to Miles for putting this together!
Juan Londono
Freelance Google Ads Specialist
★★★★★
My time at The PPC Hub has been incredibly valuable. I’ve always been more comfortable with social media ads, but I realized I needed to improve my skills in Google Ads. So, when Bob and Miles introduced The PPC Hub, I felt it was exactly what I...
My time at The PPC Hub has been incredibly valuable. I’ve always been more comfortable with social media ads, but I realized I needed to improve my skills in Google Ads. So, when Bob and Miles introduced The PPC Hub, I felt it was exactly what I needed.
Over the last three months, I've learned so much about Google ads—from the basics to more advanced, hands-on practices. The trainers were fantastic and made everything easy to understand and apply. I appreciated the well-rounded approach, covering everything from strategies and tactics to practical tools like audit templates and nifty tips and tricks.
One of the biggest takeaways for me was getting a better grasp on conversion tracking. It’s given me a lot more confidence in my skills, and I’ve been able to apply what I’ve learned directly to my work.
If you're looking to boost your knowledge in this area, I’d highly recommend The PPC Hub. You’ll find it immensely beneficial and come away with a wealth of knowledge!
Duong
★★★★★
PPC Hub has been very important for me in increasing my overall knowledge and strengthening my Google Ads fundamentals. Without a doubt, all the community members, along with Miles and Bobs, inspire me to become a successful freelancer or agency...
PPC Hub has been very important for me in increasing my overall knowledge and strengthening my Google Ads fundamentals. Without a doubt, all the community members, along with Miles and Bobs, inspire me to become a successful freelancer or agency owner
Juan Londo
GroupM
★★★★★
The PPC Hub community is always ready to help you and Bob and Miles are present and available with their advice, updates and exclusive live broadcasts. I'm telling you with all sincerity, if you don't participate in the PPC app, you run the risk of...
The PPC Hub community is always ready to help you and Bob and Miles are present and available with their advice, updates and exclusive live broadcasts. I'm telling you with all sincerity, if you don't participate in the PPC app, you run the risk of being left behind.
Alessandro Leo
Digital Marketing Manager
★★★★★
The Success Path course absolutely blew me away. I am a 10 year veteran to paid search and really wasn't sure if there was much I could learn. I am thrilled to say there was a ton of great learnings to be had even for people like myself, who only...
The Success Path course absolutely blew me away. I am a 10 year veteran to paid search and really wasn't sure if there was much I could learn. I am thrilled to say there was a ton of great learnings to be had even for people like myself, who only want to stay on top of changes in the space. Bob and Miles are great guys and are very quick to answer questions if you have them too. I thought it was an incredible experience taking the course and recommend it whole-heartedly.
Nathan Garrett
Paid Search Manager
★★★★★
PPC Mastery is the best Google Ads course I have ever taken by far. The depth of the training and resources is second to none.
I started with the Google Ads success path early last year, which was a great course with very detailed content on...
PPC Mastery is the best Google Ads course I have ever taken by far. The depth of the training and resources is second to none.
I started with the Google Ads success path early last year, which was a great course with very detailed content on campaign structure, landing pages, tracking setup, copywriting and more.
Recently, I have been studying the new AI course and the potential with it is mind-blowing. I feel that I am just scratching the surface of what is possible at the moment, and look forward to learning more.
Many thanks.
Craig Hallsworth
Director and owner of Evo Systems
★★★★★
The PPC Hub has been a game-changer for me in my transition from full-time employee to freelancing. What sets this community apart is the incredible wealth of resources and expertise available. The courses library is very comprehensive, up-to-date...
The PPC Hub has been a game-changer for me in my transition from full-time employee to freelancing. What sets this community apart is the incredible wealth of resources and expertise available. The courses library is very comprehensive, up-to-date and advanced so even for a seasoned expert, they will be very helpful. The community is very supportive and always eager to share their knowledge and experiences. It's like you have access to your own team of experts with just few clicks away. The regular webinars and live Q&A sessions with industry experts have been very valuable in discovering new tools and solutions to get better results and advance my expertise. I always look forward to our regular meetings. If you're serious about expanding your PPC knowledge with advanced strategies and tactics and connecting with like-minded people, PPC Hub is a must! I would give them more than 5 stars if I could :)
Violeta Balbae
Founder @ KLIQBLE Agency
★★★★★
As a freelancer and consultant, I work pretty much solo the majority of the time and having an opportunity to work alongside like-minded individuals in the Google Ads digital marketing space was a no-brainer. Once you've done your basics, this is...
As a freelancer and consultant, I work pretty much solo the majority of the time and having an opportunity to work alongside like-minded individuals in the Google Ads digital marketing space was a no-brainer. Once you've done your basics, this is absolutely the place to go have a nice beginner level of knowledge on what you're wanting to do in this space and then a place like the PPC hub is It's absolutely your best opportunity to rocket your growth significantly further. I'm starting to have a lot of additional confidence in my knowledge, and when I discuss some of these ideas with people in my local space, I can definitely notice that I have an edge on some of the things we're going over.
Aleks Budsa
Founder @ Bonsai Creative
★★★★★
Feeling lost when you read all PPC info, blogs, articles, posts and updates across the internet? Just join the PPC Hub! It's a great online place where you can find everything you need. Need some extra training or skills? Just do a free course. Do...
Feeling lost when you read all PPC info, blogs, articles, posts and updates across the internet? Just join the PPC Hub! It's a great online place where you can find everything you need. Need some extra training or skills? Just do a free course. Do you have a question? Simply ask it to your fellow PPC Hubbers world wide. Need an extra pair of eyes to review your account? You will find a fellow PPC'er to help out. I joined the PPC Hub right from the start because I was convinced of the skills and knowledge of Bob and Miles and really needed some other PPC colleagues of a certain level as a sort of virtual colleagues. Reading others' questions and experiences helps me to be a better SEA Specialist. I like to share some of my insights to help others as well. Win-win isn't it?! Not convinced yet? What about following great workshops given by well known PPC Legends all over the world? You will never get bored at the PPC Hub and you are always up to date about everything in the PPC World ;)
Susan Koolen-Tops
SEA Specialist @ MS Schippers
★★★★★
I started my journey with PPC Mastery by watching the free content on YouTube delivered by Bob and Miles. I then got some of their templates to help me better organise my work and attended a few online courses.
Miles and Bob provide extensive...
I started my journey with PPC Mastery by watching the free content on YouTube delivered by Bob and Miles. I then got some of their templates to help me better organise my work and attended a few online courses.
Miles and Bob provide extensive training on both straightforward and more intricate topics surrounding Google Ads and Digital Marketing, and what struck me most was how these two positive and engaging instructors break down even the most complex topics into easily digestible formats.
When they started the PPC Hub, I was one of the first to join, and I am genuinely impressed by their offerings via training courses on the PPC Mastery Site but also with the Discord Inner Circle. This area is beyond the structured training sessions, with a vibrant support group. It is a melting pot of multi-skilled individuals who are always ready to share updates on emerging topics and Google's ever-evolving changes.
If you've got questions, this community is eager and equipped to provide answers. I honestly don't think I could have learnt so much or got issues fixed in such a short space of time any other way.
However, the icing on the cake has to be the dynamic duo behind the scenes. These guys not only present the coursework in an informative and entertaining manner but their genuine passion and dedication are palpable. They hold round table discussion groups, send out newsletters and always seem to be available and able to help out when needed. They're not just invested in sharing their knowledge; they're keen on ensuring each of their members finds success in the world of Google digital marketing.
To sum it up, PPC Mastery and PCC Hub offer a refreshing blend of professional expertise and camaraderie. I highly recommend it to anyone keen on expanding their knowledge, mastering the Google digital advertising landscape, or just needing a break from the dry, sometimes mind-numbingly boring certification training available from Google and other providers.
While it is a significant investment, both in money and time and it is sometimes hard to try and keep up with everything they are doing, Miles and Bob "totally rock." It is a beautiful thing that there are people out there in the world willing and able to share their expertise so passionately and in such an engaging way. I highly recommend PPC Mastery.
David Kibble
Digital Marketing Consultant - Gingin Digital
★★★★★
The value provided by the PPC Hub is INSANE. I have only consumed a few videos and those were amazing already. Very detailed, step-by-step instructions and it gave me amazing new insights into Google Ads. And there's sooo much more content to watch...
The value provided by the PPC Hub is INSANE. I have only consumed a few videos and those were amazing already. Very detailed, step-by-step instructions and it gave me amazing new insights into Google Ads. And there's sooo much more content to watch and they keep pumping out new videos packed with golden nuggets.
Also, the community is just fantastic. Whenever I ask a question, there's always someone there to help me out. I could keep going on and on about the special guests, the round tables, the live meetups and so much more, but let me be brief: the PPC Hub is an absolute game changer if you want to upgrade your Google Ads skills and I would recommend it to everyone!
Daan
Lead Online Marketeer @ Onyourline
★★★★★
Joining the PPC Hub is one of my best career choices so far. The courses, value and insights from Bob & Miles and the other members are insane! Disclaimer: This is advanced and not for complete beginners.
Bendik Nordbrenden
Potato @ Crowdience
★★★★★
This education is hands down the most practical and clearly structured education I've come across for mastering Google Ads. I especially appreciated how everything was rooted in real-world examples—not just theory. Highly recommended to anyone...
This education is hands down the most practical and clearly structured education I've come across for mastering Google Ads. I especially appreciated how everything was rooted in real-world examples—not just theory. Highly recommended to anyone serious about performance marketing.
Martina
PPC Specialist, Productive
★★★★★
I recently completed the in-depth Google Ads Search course, and I can confidently say it is the best Search course I have encountered so far. The course excels with its comprehensive approach to keyword research, effectively combining multiple tools...
I recently completed the in-depth Google Ads Search course, and I can confidently say it is the best Search course I have encountered so far. The course excels with its comprehensive approach to keyword research, effectively combining multiple tools to ensure you capture all relevant keywords.
One of the standout aspects is how the course covers all the crucial elements you need to consider before launching your Search campaign. It is highly structured, guiding you step-by-step through building your campaign. Additionally, it provides excellent insights into crucial components like match types, negative keywords, and DSA structures.
Overall, this course is a must for anyone looking to master Google Ads Search campaigns.
Jeffrey Luijff
SEA Specialist & Founder @ e-scale
★★★★★
What I like most about the community is the resources they provide. You get exactly the same resources they use for their clients, making it much easier to implement for my own clients. After joining the community, I feel more confident to propose...
What I like most about the community is the resources they provide. You get exactly the same resources they use for their clients, making it much easier to implement for my own clients. After joining the community, I feel more confident to propose new things to my clients. I recommend everyone to join The PPC Hub because it has everything you need to be a PPC master!
Victor Sepúlveda
Google Ads Specialist for LATAM
★★★★★
Joining the PPC Hub was a nobrainer for me, as I already knew Bob Meijer from earlier consultancy sessions. Even with more than 20 years of Google Ads experience, there are always topics you don't know in detail for 100% and this is where the PPC...
Joining the PPC Hub was a nobrainer for me, as I already knew Bob Meijer from earlier consultancy sessions. Even with more than 20 years of Google Ads experience, there are always topics you don't know in detail for 100% and this is where the PPC Hub fills in the gaps.
In the meanwhile I switched from a Freelancer membership to a team membership, as the masterclasses and courses are really relevant for my team.
Last-but-not-least the whole community is great, insights and support is being shared with better advise then Google offers via their reps at the moment.
In short: highly recommended!
Mark de Geus
Head of performance marketing at Conrad Electronic Benelux BV
★★★★★
Such a great value. Not only are there detailed training courses for all things Google ads, you get to help and get help from a group of advertisers. I appreciate the pod casts and the constant updates to the hub, keep up the great work!
Brian Holzheuer
★★★★★
What sets Google Ad Success Path apart is its holistic approach—it doesn’t just teach you how to create profitable Google Ads campaigns; it delves into the critical elements that make an e-commerce business truly successful.
From crafting...
What sets Google Ad Success Path apart is its holistic approach—it doesn’t just teach you how to create profitable Google Ads campaigns; it delves into the critical elements that make an e-commerce business truly successful.
From crafting irresistible offers and high-converting landing pages to mastering smart bidding strategies and budget optimization, every module is packed with actionable insights and walkthrough videos. Highly recommended for marketers and business owners serious about real business and Google Ads success.
Zhong Gu
Founder of HardcoreMKT
★★★★★
This community is worth much more than its cost. It is truly priceless and of extreme value to have: - early access to courses, - constant high quality workshops, - Q&A sessions with Bob and Miles and a community always ready to support
New...
This community is worth much more than its cost. It is truly priceless and of extreme value to have: - early access to courses, - constant high quality workshops, - Q&A sessions with Bob and Miles and a community always ready to support
New stimuli, new knowledge, networking are all essential to be a better professional every day.
I am so happy to be part of it!
Elisabetta Gallucci
Freelance Google Ads Specialist
★★★★★
As a freelancer is can be challenging to expand your network and find like-minded people in the same profession as you. Thanks to The PPC Hub, I've already met a lot of other PPC specialists, which his very valuable to me. The amount of resources...
As a freelancer is can be challenging to expand your network and find like-minded people in the same profession as you. Thanks to The PPC Hub, I've already met a lot of other PPC specialists, which his very valuable to me. The amount of resources and tools in The PPC Hub is really insane. It helps me be significantly more effective and efficient for our clients. If you're looking to keep growing and improving your Google Ads skillset, then The PPC Hub membership is a no brainer for me if you look at the value you're getting out of it.
Jelmer van Hoek
Co-founder Aligence
★★★★★
The PPC Hub is the best PPC community ever! There is always something new to learn and you can be in touch with other like minded people!
Kourosh Sadri
PPC Director at Create Circus
★★★★★
I joined the PPC hub mainly to connect with other PPC specialists and pick their brains from time to time, and I was not disappointed.
I work in-house, so it's mostly lonely when it comes to PPC because I usually manage SEA on my own. The PPC hub...
I joined the PPC hub mainly to connect with other PPC specialists and pick their brains from time to time, and I was not disappointed.
I work in-house, so it's mostly lonely when it comes to PPC because I usually manage SEA on my own. The PPC hub allowed to see what other people are doing, but also to get quick answers to my questions when I'm stuck, or when I'm about to run an experiment and need a second pair of eyes.
But next to the community, the events + the courses in there are a real gem.
As Miles & Bob always repeat, the fundamentals contribute to 80% of your success. So if you want to master the 80%, this community has all the tools that you need + the extra 20% to take your Google ads to the next level.
Kenza Abounayme
Paid Ads Manager @ Teamleader
★★★★★
I've been a member of the PPC Hub for almost a year now and it's been well worth the investment. Freelancing can be lonely but the PPC Hub provides a community of supportive and incredibly talented "hubsters" with a huge range of experience who are...
I've been a member of the PPC Hub for almost a year now and it's been well worth the investment. Freelancing can be lonely but the PPC Hub provides a community of supportive and incredibly talented "hubsters" with a huge range of experience who are always happy to share their thoughts and experiences. Furthermore, the course content is amazing - and constantly expanding. It honestly is a membership that truly delivers. If you're considering joining - just do it! You won't regret it!
Lorri Ritchie
Freelance Google Ads Specialist @ Socially Mindful
★★★★★
PPC Hub has been an absolute game-changer for me. I’ve learned so much about PPC advertising from this community! The discussions, tips, and resources shared here are pure gold. If you’re serious about PPC and want to stay ahead in digital...
PPC Hub has been an absolute game-changer for me. I’ve learned so much about PPC advertising from this community! The discussions, tips, and resources shared here are pure gold. If you’re serious about PPC and want to stay ahead in digital advertising, PPC Hub is the place to be. I can’t recommend it enough!
Nik Vdovenko
Founder @ NN Partners
★★★★★
Wow! The Success Path was such a robust and detailed review of the current (and emerging) principles and strategies to take your Google Ads confidence to the next level. Already seeing huge results. Highly recommend, even if you’re a seasoned PPC...
Wow! The Success Path was such a robust and detailed review of the current (and emerging) principles and strategies to take your Google Ads confidence to the next level. Already seeing huge results. Highly recommend, even if you’re a seasoned PPC veteran.
Casey Gill
Senior Search Specialist at WebSavvy
★★★★★
I originally found the PPC Hub via Miles' posts on LinkedIn. I've been a performance marketer for the last decade and have a deep expertise in Search for lead-gen, but have long wanted to get better at things like eComm and get a head start on other...
I originally found the PPC Hub via Miles' posts on LinkedIn. I've been a performance marketer for the last decade and have a deep expertise in Search for lead-gen, but have long wanted to get better at things like eComm and get a head start on other campaign formats like Performance Max.
I waited several months (a mistake looking back) debating on whether I needed to pay for a resource, but since joining the PPC Hub it's become abundantly clear the value that is packed inside.
Their courses shine bright among all the fluff being pushed on various social platforms, and I've already learned several things I didn't realize about conversion tracking, campaign objectives, and auction dynamics. Moreover, there's a ton of value in their community event recordings, 1-on-1 coaching sessions, and roundtables that I wasn't expecting to get.
Having joined and experienced the quality of Bob & Miles' content for myself, it's a clear 4x+ ROI ;)
Cole Morris
Founder of Scalable Marketing
★★★★★
The courses have helped me be viewed as a PPC expert. After going through the conversion tracking course, I had an interview for an agency position. When I talked about Enhanced Conversions and Offline Conversion Tracking, they were super impressed....
The courses have helped me be viewed as a PPC expert. After going through the conversion tracking course, I had an interview for an agency position. When I talked about Enhanced Conversions and Offline Conversion Tracking, they were super impressed. I got hired and got myself a $15k+ salary increase with the job hop. I recommend The PPC Hub to everyone that's serious about Google Ads.
Jemaris Guyton
Paid Search Specialist @ National Position
★★★★★
This Google Ads community has been an invaluable resource for me. It's a treasure trove of insights, discussions, and expert advice. I've gained a deeper understanding of Google Ads, connected with amazing professionals, and seen a significant...
This Google Ads community has been an invaluable resource for me. It's a treasure trove of insights, discussions, and expert advice. I've gained a deeper understanding of Google Ads, connected with amazing professionals, and seen a significant improvement in my campaigns. Highly recommended!
Alex
www.omnidigital.com.sg
★★★★★
I've been working as a PPC specialist since 2017. I started at marketing agencies for 2 years, then moved to freelancing, and for the last 2 years, I've been working mainly in-house. I really like the Google Ads Success Path program for three main...
I've been working as a PPC specialist since 2017. I started at marketing agencies for 2 years, then moved to freelancing, and for the last 2 years, I've been working mainly in-house. I really like the Google Ads Success Path program for three main reasons. First, it teaches solid basics that work in most situations. This foundation is really important. Second, the program focuses on what works now and will keep working in the future. Digital marketing changes fast, and this program keeps up with those changes. Third, I love how the program goes beyond just Google Ads. Sometimes, the best ways to improve your ad results are actually outside the Google Ads system itself. This program has helped me become better at my job and get better results. I'm really happy I found it and would recommend it to other PPC specialists.
Ihor
Team Lead at Google Ads team
★★★★★
I think The PPC Hub is the best place to be when you are looking to stay on top of your Google Ads game. The courses included are packed with value and easy to follow.
Next to the courses, GM's and chat there is almost instant feedback and help on...
I think The PPC Hub is the best place to be when you are looking to stay on top of your Google Ads game. The courses included are packed with value and easy to follow.
Next to the courses, GM's and chat there is almost instant feedback and help on your questions plus members share great insights.
The Q&A's, Round Tables and Workshops are very interactive and fun to watch as well.
I recommend every Google Ads freelancer to join and grow together.
Geert Groot
Freelance Google Ads Specialist at Google Advies
★★★★★
I can 100% recommend this community. The value Bob & Miles give is truly unmatched. The Google Ads success path is unlike anything else (IMO) and I really don't know where you can get more value for your money. If you want to step up your Google Ads...
I can 100% recommend this community. The value Bob & Miles give is truly unmatched. The Google Ads success path is unlike anything else (IMO) and I really don't know where you can get more value for your money. If you want to step up your Google Ads game I advice you to become a member of the PPC Hub.
Marc van Zuijlen
Co-founder Savvy Moves
★★★★★
The most complete and in-depth Google Ads training on the market. I've spent a lot of money on courses, frameworks, etc., but what Bob & Miles have created here outshines everything. The program is top-notch and the community and support in the PPC...
The most complete and in-depth Google Ads training on the market. I've spent a lot of money on courses, frameworks, etc., but what Bob & Miles have created here outshines everything. The program is top-notch and the community and support in the PPC Hub are priceless - especially for in-house Google Ads specialists like me.
Fabian Roßberger
SEA Specialist @filu.vet
★★★★★
MIND BLOWING -> that's the one word, that comes to my mind everytime I think about Google Ads Success Path from you guys. The amount of information and knowledge is just unreal. The value of that course is like finding a treasure. With so many...
MIND BLOWING -> that's the one word, that comes to my mind everytime I think about Google Ads Success Path from you guys. The amount of information and knowledge is just unreal. The value of that course is like finding a treasure. With so many practical tips and "how to videos" it makes for me absolutly the best source for anyone, who wants to become an excellent PPC specialist.
Matej Nedorolik
Freelance PPC Specialist
★★★★★
I've tried almost every PPC-related product on the market. The PPC Hub is the best, period. Whether you're a professional PPC marketer, just starting out, a freelancer, or working at an agency, the PPC Hub will take you to the next level. More...
I've tried almost every PPC-related product on the market. The PPC Hub is the best, period. Whether you're a professional PPC marketer, just starting out, a freelancer, or working at an agency, the PPC Hub will take you to the next level. More importantly, the PPC Hub is not just a training platform; it's a community of passionate professionals with whom you will be in touch 24/7. Highly recommended.
Aleksei Tiutchev
PPC Manager @ Peak Ace AG
★★★★★
I love being part of this group because it makes me confident that if something new happens that's important, I'm going to hear about it. If you're thinking about improving your own career and staying at the cutting edge, then you need a group that...
I love being part of this group because it makes me confident that if something new happens that's important, I'm going to hear about it. If you're thinking about improving your own career and staying at the cutting edge, then you need a group that can keep you sharp and you can bounce ideas off of. So I love The PPC Hub. I plan to stay with it forever.
Matt Rubinstein
Paid Media Manager
★★★★★
The Google Ads Success Path is phenomenal, jam-packed with valuable knowledge as well as 'walkthroughs' to help with implementation. It's not for the fainthearted, and takes a LOT of commitment and time to complete. I will undoubtedly be returning...
The Google Ads Success Path is phenomenal, jam-packed with valuable knowledge as well as 'walkthroughs' to help with implementation. It's not for the fainthearted, and takes a LOT of commitment and time to complete. I will undoubtedly be returning again and again to many of the lessons and the practical steps in future. The ChatGPT prompts are exceptional, and I've used a number of them already with outstanding results.
In the current climate of never-ending changes to the PPC landscape, this course is essential and I highly recommend it.
Sandra (Sandi) Walsh
Owner Sandbar Solutions
★★★★★
An absolute no-brainer. They currently provide by far the best training material on Google Ads.
Maurizio Wyss
Digital Marketing Manager @ yawave
★★★★★
I recently completed the PPC Mastery - Search Mastery course and I must say, it exceeded my expectations. The course was incredibly well structured, making complex concepts easy to grasp, and the practical samples provided were really helpful in...
I recently completed the PPC Mastery - Search Mastery course and I must say, it exceeded my expectations. The course was incredibly well structured, making complex concepts easy to grasp, and the practical samples provided were really helpful in reinforcing my understanding. Bob Meijer, the host of this course, deserves special commendation for his excellent guidance through the topics. His expertise and clarity made every lesson engaging and enjoyable. Overall, I highly recommend this course to anyone looking to refresh PPC search strategies and search fundamentals.
Adrian Goller
ETERNA Mode GmbH
One last thing...
If you're down here, you're probably wondering: "Is this really worth it?"
But that's the wrong question. The real question is: "How much will it cost me if I fall behind?"
Google Ads is changing faster than ever, and AI Agents are reshaping how our work gets done.
You can try to navigate this change alone by reading blogs, watching YouTube videos, and endlessly scrolling LinkedIn, trying to piece together conflicting advice. But you already know how that goes. The information is incomplete, outdated, or not built for someone at your level.
While you're trying to figure out the next evolution of Google Ads, others are already combining deep expertise with AI-powered systems — operating at a completely different level.
There's a huge opportunity in front of us. While most people wait, you can get ahead by integrating AI Agents into your workflow. You can do in hours what used to take days. And as a result, you can take on more clients, go deeper on existing projects, or even work less without sacrificing income.
Instead of months of trial and error figuring it out alone, The PPC Hub gives you a shortcut with instant access to everything you need to thrive in the new AI-first world.
Master what actually drives results, multiply your output with AI-powered systems, and learn & grow together with 2,000+ like-minded Google Ads Specialists.
The golden window won't last forever. In 18-24 months from now, using AI Agents will be as normal as using the Google Ads Editor today. By then, it will no longer be an edge, but the new baseline. But if you move now, you'll be 10 steps ahead of everyone else waiting and trying to keep up.
Wouldn't it be great to look back at the end of 2026, pointing to this exact moment, this exact decision, that changed everything for yourself, your team, and/or your business?
So what do you say? Ready to take your career to the next level?
Click the button below to join The PPC Hub.
See you inside, Bob & Miles
Ready to deeply master Google Ads and drive better results faster with AI-powered systems?
